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Mindful Chef Ltd.
IndustryMeal kit
FounderRob Grieg-Gran
Myles Hopper
Giles Humphries
Headquarters
London
,
London, UK
Area served
Most of mainland Great Britain[1]
Key people
 
Products 
Production output
 
Total equity 
Owner Nestlé
Number of employees
100
Websitewww.mindfulchef.com

Mindful Chef is a British meal kit retailer, headquartered in Battersea, London and is owned by Nestle, since November 2020. It was founded by three friends: Rob Grieg-Gran, Myles Hopper, and Giles Humphries. Mindful Chef supplies subscribers with recipe kit boxes which include ready-measured, fresh ingredients and easily followed healthy recipes.

Set up in 2015 by three Devon school friends Giles, Myles and Rob, the brand's mission is to make healthy eating easy. Its recipe boxes and prepared food range provide people with everything needed to cook nutritionally-balanced meals, delivering across the UK.

Mindful Chef aims to encourage individuals to lead a healthier life by reducing the amount of processed food consumed and cutting out refined carbohydrates. They are the official nutrition partner of the English Institute of Sport[2] and the British Heart Foundation [3] to launch a new range of recipes that can help to support heart and circulatory health.

History

November 2020, Nestlé acquire majority stake in the company.[4]

In January 2019, Piper Invests £6m to support rapid growth in the UK market.[5]

November 2018 Mindful Chef is certified as a B Corporation.[6]

July 2016, Mindful Chef receives investment from Sir Andy Murray and Victoria Pendleton as part of a £1m crowdfunding campaign.[7]

April 2015, the first recipe boxes were hand delivered by the founders.[8]

References

  1. ^ "Do you deliver Nationwide (including Scotland, Wales)?".
  2. ^ "EIS Commercial Partners".
  3. ^ "BHF Our Current Partners".
  4. ^ "Nestlé to acquire majority stake in UK's Mindful Chef". 6 November 2020.
  5. ^ "Piper invests in fast growing healthy recipe box brand Mindful Chef". 7 January 2019.
  6. ^ "B Impact Report - Mindful Chef".
  7. ^ "Mindful Chef smashes funding target with help from Andy Murray and Victoria Pendleton".
  8. ^ "Celebrating 5 Years of Mindful Chef".