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Endeavor Streaming
Number of employees
525 (July 2016)
ParentEndeavor Group Holdings

Endeavor Streaming is a digital video technology company headquartered in Plainview, New York, USA.[1][2][3] Founded in 2004 as NeuLion, the company was acquired in 2018 by sports and entertainment company, Endeavor, and rebranded Endeavor Streaming. The company specializes in digital video broadcasting, distribution, and monetization of live and on-demand content, to Internet-enabled devices.[citation needed]


Predecessor companies

NeuLion, later Endeavor Streaming, was founded as a private technology company in 2004. Among its co-founders were Charles Wang and Nancy Li.[citation needed] NeuLion merged with streaming company JumpTV in 2008.[4] JumpTV Inc. changed its name to NeuLion, Inc. in 2009 and continued trading on the Toronto Stock Exchange under the new name.[5] NeuLion then acquired Interactive Netcasting Systems, a Vancouver-based webcasting company, in November 2009,[6][7] followed by TransVideo International in October 2010.[8]

NeuLion acquired DivX, Inc. in 2015, with former DivX CEO Kanaan Jemili becoming CEO of NeuLion.[9]

In 2016, the company partnered with the NBA[10] and Univision[11] on trial streams of 4K games, with NeuLion's 2016 broadcast of UFC 205 becoming the first global pay-per-view event to be live streamed in 4K.[12] When NeuLion acquired Saffron Digital in June 2016, Roy Reichbach was named NeuLion's President and CEO.[13]

In 2018, NeuLion sold various DiVx assets to an affiliate of Fortress Investment Group for $41.5 million.[citation needed]

Endeavor Streaming

In March 2018, NeuLion entered into an agreement to be acquired by sports and entertainment leader Endeavor in an all-cash deal valued at approximately USD $250 million. Upon completion of the transaction, NeuLion would become a privately held subsidiary of Endeavor.[14] The deal closed in May 2018.[15]


Endeavor Streaming's services include multi-screen video streaming, consumer electronics licensing, content tools and consumer software.[citation needed]

The NeuLion Digital Platform is an end-to-end video streaming platform providing encoding, management, content security, monetization, monitoring, and app development. NeuLion Digital Platform customers include the NBA,[16] NFL,[17] Univision,[18] UFC,[19] Big Ten Network,[20] English Football League,[21] Sky Sports[22] and others.

The NeuLion CE SDK allows consumer electronics manufacturers to deploy devices that can support video streaming in up to 4K (at 4Kp60 through leveraging HEVC MPEG-DASH). The SDK is currently licensed by Samsung Electronics,[23][24] Sony,[25] LG Electronics,[26] and others.

Under its MainConcept brand, NeuLion provides professional content tools and technologies including Codecs, HEVC, Transcoding, and Mobile SDK.[citation needed]


  1. ^ "NeuLion to Buy Video-Tech Firm DivX in $62.5 Million Deal". 5 January 2015.
  2. ^ "NeuLion rises after deal with New Zealand's Sky". 29 April 2015.
  3. ^ "Sports Business Journal".
  4. ^ "NeuLion and JumpTV Close Merger and 11 Million Private Placement". 2008-10-21.
  5. ^ "JumpTV Inc (TSX:NLN) Announces New Name Change to NeuLion, Inc". 2009-03-14.
  6. ^ "NeuLion Announces Close of Acquisition of Interactive Netcasting System Inc". RTT News. 2009-11-02.
  7. ^ "NeuLion Acquires Online Sports Broadcaster INSINC – INSINC". Retrieved 2022-06-20.
  8. ^ "NeuLion Announces the Closing of Its Previously Announced Acquisition of Transvideo". 2010-10-01.
  9. ^ "NeuLion Completes Acquisition of DivX". 2015-01-30.
  10. ^ "NBA's 4K Telecast: Spectacular Views from London". 2016-01-16.
  11. ^ "First North American Live Soccer Broadcast in 4K". 2016-02-15.
  12. ^ Costa, Brandon. "UFC.TV Makes History With UFC 205 Streamed Globally in 4K at 60 fps". Sports Video Group. Retrieved 2017-08-17.
  13. ^ "Update - NeuLion Positioned for Next Stage of Growth". 2016-06-06.
  14. ^ "NeuLion, Inc. Enters Into Agreement to be Acquired by Endeavor". GlobeNewswire News Room. NeuLion. Retrieved 2018-04-19.
  15. ^ "NeuLion Announces Closing of Acquisition by Endeavor". GlobeNewswire News Room. NeuLion. Retrieved 2018-05-14.
  16. ^ "How the NBA Finals are beamed across the globe without hiccups". 2015-06-16.
  17. ^ "NeuLion Feeds Need for Football With NFL Preseason Live". 2012-08-21.
  18. ^ "NeuLion powers Univision's new OTT service". 2016-01-08.
  19. ^ "NeuLion, UFC Punch Up New Digital Deal". 2015-09-03.
  20. ^ "Big Ten Network Explores Hybrid TV Everywhere in BTN2Go Redesign". 2014-10-09.
  21. ^ "EFL Digital Taps Streaming Partners | Multichannel". Retrieved 2017-08-17.
  22. ^ "NeuLion to Power Sky Sports Box Office OTT Service | Multichannel". Retrieved 2018-01-24.
  23. ^ "Samsung Launches Brighter SUHD TVs, and a 4K Blu-ray Player". 2016-01-07.
  24. ^ "Streaming Platforms". Retrieved 10 August 2023.
  25. ^ "Sony taps NeuLion for 4K live streaming". 2016-01-07.
  26. ^ "LGE Renews License Agreement with NeuLion to Integrate DivX(R) HEVC 4K for Its Ultra HD TVs". 2015-04-12.