|True Jackson, VP|
|Created by||Andy Gordon|
|Theme music composer||Toby Gad|
|Opening theme||"Change It Up" performed by Keke Palmer|
|Country of origin||United States|
|No. of seasons||3|
|No. of episodes||60 (list of episodes)|
|Camera setup||Videotape (filmized); multi-camera|
|Running time||23 minutes|
|Distributor||MTV Networks International|
|Original release||November 8, 2008 –|
August 20, 2011
True Jackson, VP is an American teen sitcom created by Andy Gordon for Nickelodeon. It aired from November 8, 2008, to August 20, 2011. The series starred Keke Palmer, Ashley Argota, Matt Shively, Danielle Bisutti, Greg Proops, Robbie Amell, and Ron Butler. The theme song was written by Toby Gad and Keke Palmer and is performed by Palmer. The series was shot before a live audience, although a laugh track was used for sweetening. The pilot episode garnered 4.8 million viewers on its first airing and set network records among kids 6–11, tweens 9–14 and several other demographics. On May 5, 2009, Nickelodeon renewed the show for a second season. The season consisted of 34 episodes, which premiered on November 14, 2009. This season was later split, making a third season.
In August 2011, Palmer posted a video on her YouTube account and posted on her blog, confirming that "Mystery in Peru" is the series' finale. After the show ended, Palmer renewed her contract with the network; she did voiceover work for Nickelodeon's Winx Club and starred in the Nick TV movie Rags.
15-year-old True Jackson is selling sandwiches and lemonade with her friend Ryan in the fashion district of New York City, when she is complimented by fashion designer Max Madigan, founder and CEO of Mad Style. Max realizes the clothes True is wearing are his designs, but True had altered them to suit her own purposes. Max likes the altered design and hires True to be the VP (Vice President) of his fashion company's youth apparel division. True hires her best friend Lulu to be her assistant after firing Cricket, her former assistant, who was upset and bitter about being surpassed in the business world by a child. True must juggle teenage antics with her new role as VP, aided by her friends and coworkers.
Main article: List of True Jackson, VP episodes
|First aired||Last aired|
|1||26||November 8, 2008||October 24, 2009|
|2||20||November 14, 2009||August 7, 2010|
|3||14||September 11, 2010||August 20, 2011|
Main article: List of True Jackson, VP characters
The series was shot on stage 25 at Paramount Studios in Hollywood, California. This is the same stage where series The Lucy Show, Here's Lucy, Cheers, and Frasier were shot.
The series has aired on-and-off on TeenNick in the United States since 2008, with the most recent airing in 2020. BET also briefly aired episodes of the series in 2009.
The show also premiered on the Canadian network YTV on March 5, 2009 and every Thursday since, but was changed to Friday to accommodate with iCarly & Big Fun Fridays. Then, the show moved again to Mondays at 6:30pm. As of 2010, the series no longer airs on YTV.
The series continues to air regularly on Nickelodeon networks around the world. The show ended in Australia and New Zealand on 17 December 2011. The last two remaining episodes premiered in the UK on Wednesday 4 January 2012 and Thursday 5 January 2012 and with "Mystery in Peru" premiering on Friday 6 January 2012.
The series is currently[when?] shown in Jamaica on one of the national stations TVJ (Television Jamaica) at 4:30pm on Tuesdays and Wednesdays.
On May 1, 2019, the series began airing on Nick Pluto.
True Jackson, VP: Season 1, Vol. 1 was released in a 2 disc set on September 8, 2009. Running time is 321 minutes, presented in full screen video, and English stereo audio. The set also includes behind-the-scenes, cast member's screen tests, bloopers and the first 13 episodes of season 1. Even though there is Season 1 Volume 1, for unknown reasons, a Volume 2 was never released.
On March 24, 2021, the series was added to Paramount+.
|2009||NAACP Image Award||Outstanding Children's Program||True Jackson, VP||Nominated|
|2009||NAACP Image Award||Outstanding Performance in a Youth/Children's Program - (Series or Special)||Keke Palmer||Won|
|2009||Casting Society of America||Outstanding Achievement in Casting - Children's Series Programming||Krisha Bullock & Harriet Greenspan||Nominated|
|2009||Gracie Allen Award||Outstanding Adolescent Program||True Jackson, VP||Won|
|2010||NAACP Image Award||Outstanding Children's Program||True Jackson, VP||Nominated|
|2010||NAACP Image Award||Outstanding Performance in a Youth/Children's Program - (Series or Special)||Keke Palmer||Won|
|2010||Casting Society of America||Outstanding Achievement in Casting - Children's Series Programming||Harriet Greenspan||Won|
|2010||2010 Kids' Choice Awards||Favorite TV Actress||Keke Palmer||Nominated|
|2010||Writers Guild of America||Children's Episodic & Specials, For the episode The Rival||Dan Kopelman||Nominated|
|2011||NAACP Image Award||Outstanding Children's Program||True Jackson, VP||Won|
|2011||NAACP Image Award||Outstanding Performance in a Youth/Children's Program - (Series or Special)||Keke Palmer||Won|
|2011||Casting Society of America||Outstanding Achievement in Casting - Children's Series Programming||Harriet Greenspan||Nominated|
|2011||UK 2011 Kids' Choice Awards||Nick UK's Funniest Person||Matt Shively||Nominated|
|2011||Young Artist Awards||Best Performance In A TV Series (Comedy or Drama) - Leading Young Actress||Keke Palmer||Nominated|
|2011||Young Artist Awards||Best Performance In A TV Series - Recurring Young Actress Ten and Under||Ava Allan||Nominated|
|2011||Writers Guild of America||Children's Episodic & Specials, For the episode True Magic||Andy Gordon||Nominated|
|2012||NAACP Image Award||Outstanding Performance in a Youth/Children's Program - (Series or Special)||Keke Palmer||Won|
|2012||Young Artist Awards||Best Performance In A TV Series - Recurring Young Actress||Ava Allan||Nominated|
In August 2009, a line of clothing inspired by the show called "Mad Style by True Jackson" was released. The line was available exclusively at Walmart and is aimed at children and teens. This was the first line of clothing for the show and was a first for Nickelodeon releasing a line of clothing from one of their television shows. Commercials advertising the clothing line can be seen on Nickelodeon and TeenNick. Featured in the show and commercials is an instrumental version of the show's theme song.
A set of novels based on the show were released, via Amazon.