Broadcast areaLansing, Michigan
Frequency100.7 MHz (HD Radio) [1]
Branding100.7 WITL
SubchannelsHD2: WONU simulcast
HD3: Air1
AffiliationsCompass Media Networks
Westwood One
First air date
1961 (as WMRT-FM)
Former call signs
WYFE (1964–1966)
WMRT (1961–1964)
Call sign meaning
Technical information
Facility ID46706
ERP26,500 watts
HAAT196 meters (643 ft)
Transmitter coordinates
42°40′33″N 84°30′0″W / 42.67583°N 84.50000°W / 42.67583; -84.50000
Translator(s)HD2: See WONU § Translators
HD3: 95.9 W240CG (Webberville)
WebcastListen Live

WITL-FM (100.7 MHz) is a radio station broadcasting a country music format. Licensed to Lansing, Michigan, and serving Ingham, Eaton and Clinton Counties in Michigan. It first began broadcasting in 1961 (as WMRT-FM) alongside daytime only station WMRT(AM).[2] The stations were purchased by Mid-West Family for $187,000 in 1964 and took the WITL and WITL-FM call sign in 1966, and adopted a full-time country music format in 1967. Originally, WITL-FM was simulcast with (now defunct) WITL (AM) at 1010 kHz. The AM station went silent in 1997.[3] It is currently owned and operated by Townsquare Media. Notable station alumni include author and former ABC News correspondent Tim O'Brien and progressive talk show host Thom Hartmann.

On August 30, 2013, a deal was announced in which Townsquare would acquire 53 Cumulus Media stations, including WITL-FM, for $238 million. The deal was part of Cumulus' acquisition of Dial Global; Townsquare and Dial Global were both controlled by Oaktree Capital Management.[4][5] The transaction was consummated effective November 14, 2013.

After moving to new studios and offices shared with co-owned stations,[6] the original 'white house' studios and offices were torn down in 2017.[7]

WITL-FM is licensed for HD Radio operations. Its HD2 feed features the Olivet Nazarene University-owned "Shine.FM" Contemporary Christian music format originating at WONU in Kankakee, Illinois with local imaging, feeding ONU-owned analog translator W237BY 95.3 FM licensed to Mason with transmitter in downtown Lansing. Its HD3 signal airs Christian music from Air1.


  1. ^ www.radiostationworld.com, Thomas C Hokenson - webmaster@radiostationworld.com. "RadioStationWorld - Michigan - Webcasters". radiostationworld.com.
  2. ^ "WITL-FM 100.7, Lansing". www.michiguide.com. Archived from the original on 2000-02-02.
  3. ^ "WITL-FM 100.7, Lansing". www.michiguide.com. Archived from the original on 2000-02-02.
  4. ^ "Official: Cumulus Buys Dial Global, Spins Some Stations To Townsquare; Peak Stations Sold To Townsquare, Fresno Spun To Cumulus". All Access. August 30, 2013. Retrieved August 30, 2013.
  5. ^ "Cumulus Makes Dial Global And Townsquare Deals Official". RadioInsight. August 30, 2013. Retrieved August 30, 2013.
  6. ^ "Site of the Week 3/23/18: Lansing, part III". 23 March 2018.
  7. ^ "Historic "White House" Comes Down".