Google Fiber Inc.
Area served9 areas across the contiguous United States
OwnerGoogle (2010–2015)
Access/Alphabet Inc. (2015–present)
Key peopleDinesh Jain
(CEO of Access)[1]
IndustryMultiple-system operator
ProductsBroadband Internet
VoIP telephone
LaunchedFebruary 10, 2010; 11 years ago (2010-02-10)
Current statusActive; TV service no longer available to new customers

Google Fiber is part of the Access division of Alphabet Inc.[2] It provides fiber-to-the-premises service in the United States, providing broadband Internet and IPTV to a small and slowly increasing number of locations.[3] In mid-2016, Google Fiber had 68,715 television subscribers and was estimated to have about 453,000 broadband customers.[4]

The service was first introduced to the Kansas City metropolitan area,[5] including twenty Kansas City area suburbs within the first three years. Initially proposed as an experimental project,[6] Google Fiber was announced as a viable business model on December 12, 2012, when Google executive chairman Eric Schmidt stated "It's actually not an experiment, we're actually running it as a business," at the New York Times' DealBook Conference.[7]

Google Fiber announced expansion to Austin, Texas, and Provo, Utah, in April 2013, and subsequent expansions in 2014 and 2015 to Atlanta, Charlotte, the Triangle, Nashville, Salt Lake City, and San Antonio.[8]

On August 10, 2015, Google announced its intention to restructure the company, moving less central services and products into a new umbrella corporation, Alphabet Inc. As part of this restructuring plan, Google Fiber would become a subsidiary of Alphabet and may become part of the Access and Energy business unit.[9] In October 2016, all expansion plans were put on hold and some jobs were cut.[10] Google Fiber will continue to provide service in the cities where it is already installed.


A map of cities with Google Fiber
A map of cities with Google Fiber
Google Fiber Network Box
Google Fiber Network Box

Google Fiber offers five options, depending on location: a free Internet option, a 100 M bit/s option, a 1 G bit/s Internet option, and an option including television service (in addition to the 1 Gbit/s Internet) and an option for home phone. The Gigabit Internet service includes one terabyte of Google Drive service and the television service includes a two-terabyte DVR in addition to the Google Drive. The DVR can record up to eight live television shows simultaneously. In addition, television service will stream live program content on iPad and Android tablet computers.

Google offers several different service plans to their customers:[11][12]

Plan Fiber 2Gb Fiber 1000 + TV Fiber 1000 Internet Fiber 100 Internet
Internet bandwidth (download) 2 Gbit/s 1 Gbit/s 1 Gbit/s 100 Mbit/s
Internet bandwidth (upload) 1 Gbit/s 1 Gbit/s 1 Gbit/s 100 Mbit/s
TV service included No yes no no
Construction fee None None None None
Monthly recurring cost $100 $160 $70 $50
Storage included 1TB Google Drive 1 TB Google Drive
(8 tuners)
1 TB Google Drive None
Hardware included Google Fiber Multi-Gig Router

Tri-Band Wi-Fi Mesh Extender

Network box
TV box
TV remote control
8-tuner DVR
Network box Network box

Google also offers free Google Fiber Internet connectivity in each of its markets to select public and affordable housing properties.[13]

In February 2020, Google Fiber stopped offering TV service directly to new customers. Instead, during the sign-up process for Google Fiber, customers are presented with promotions for three virtual MVPD services: sister company YouTube TV, as well as FuboTV and (later) Philo. TV service is maintained for existing clients.[14]


In order to avoid underground cabling complexity for the last mile, Google Fiber relies on aggregators dubbed Google Fiber Huts.

From these Google Fiber Huts, the fiber cables travel along utility poles into neighborhoods and homes, and stop at a Fiber Jack (an Optical Network Terminal or ONT) in each home.[15]

The estimated cost of wiring a fiber network like Google Fiber into a major American city is $1 billion.[16][17]

First city selection process

The initial location was chosen following a competitive selection process.[18] Over 1,100 communities applied to be the first recipient of the service.[19][20] Google originally stated that they would announce the winner or winners by the end of 2010; however, in mid-December, Google pushed back the announcement to "early 2011" due to the number of applications.[21][22][23]

The request form was simple, and, some have argued, too straightforward.[24] This led to various attention-getting behaviors by those hoping to have their town selected.[24] Some examples are given below:

Municipalities and citizens have also uploaded YouTube videos to support their bids. Some examples:

Operating locations

In 2011, Google launched a trial in a residential community of Palo Alto, California.[33] On March 30 of the same year, Kansas City, Kansas, was selected as the first city to receive Google Fiber.[5] In 2013, Austin, Texas, and Provo, Utah, were announced as expansion cities for Google Fiber on April 9 and 17 respectively.

Stanford University

Kansas City

Google Fiber goes to Kansas City
Google Fiber goes to Kansas City

Google found that affluent neighborhoods in Kansas City signed up for the faster service while those in poorer neighborhoods did not sign up for even the free option. In response to this digital divide, Google sent a team of 60 employees to the under-served areas to promote the Google Fiber service. Additionally, Google offered micro-grants to community organizations that want to start up digital literacy programs in Kansas City.[34]

The following are chronological announcements of service in the Kansas City metropolitan area. Neighborhoods are said to be selected based on demand:[35]

Google placed deployment in Overland Park, Kansas, on indefinite hold in October 2013, following delays by the City Council over concerns about whether an indemnification clause that Google required might force the city to repair any damage caused by the project.[54] As of July 2014, Overland Park's City Council had voted on a deal that would allow for Google Fiber. Soon after, the city appeared on Google Fiber's website.[55]



Salt Lake City

On March 24, 2015, Google announced that Google Fiber would expand into Salt Lake City, Utah. Service became available for signup on August 24, 2016.[63]


On July 12, 2016, sign-ups opened in Highland Creek.[64]
On October 4, 2016, sign-ups opened in Prosperity Village.[65]


In the original announcement of 2015, the following areas were announced:[66]

In August 2016, sign-ups were opened.[67]

Research Triangle (Raleigh–Durham)

In the original announcement of 2015, the following areas of the Research Triangle were announced:[66]

On September 13, 2016, sign-ups opened.[68]

Nashville, Tennessee

The areas initially announced in February 2015 were:[66]

As of December 2016, construction is underway.[69] Sign-ups are open.

As of August 2017, Google Fiber announced that the Sylvan Park neighborhood in West Nashville had Google Fiber service officially operating, making Nashville a city currently with Google Fiber service.[70]

Huntsville, Alabama

On February 22, 2016, Google announced that Google Fiber would expand into Huntsville, Alabama.[71] Google Fiber announced it would start offering high-speed Internet, TV and telephone service in north Huntsville on May 23, 2017.[72] On April 2, 2018, Huntsville Utilities continues to build fiber in Southeast Huntsville which have been turned over to Google fiber to service.[73]

Announced future locations



On January 27, 2015, Google announced that Google Fiber would expand into additional markets:[66]

San Antonio, Texas

On April 14, 2016, Google sent a blast email to early adopters of Google Fiber announcing that they were indeed behind the visible construction across the city. A few details were given about the vast extent of the construction that was being undertaken, Google is in the process of deploying about 4,000 linear miles (6,500 km) of fiber-optic cable throughout San Antonio.[79] In advance of the imminent deployment of the new fiber network the direct competitors of Google Fiber, AT&T U-Verse, Time Warner Cable, and Grande Communications, have dropped prices and increased the speeds of their networks. San Antonio, the seventh-largest city in the nation, is the largest project that Google Fiber has taken on to date.

On August 5, 2015, expansion into San Antonio was announced.[80] As of December 2016, construction is underway.[81] However, in January 2017, construction was halted pending concerns about the placement of Google Fiber huts in city parks.[82][83] Mayor Ivy Taylor expressed commitment to working with Google to address community concerns and allow the project to continue.[84]

As of May 9, 2019, Google Fiber micro-trenched 600 miles of fiber in San Antonio neighborhoods. City staff says the majority is on the far Northwest and Northeast sides, including the pilot area in the Westover Hills neighborhood. After closing service in Louisville, KY the company said it learned from its challenges and refined its micro-trenching program to go deeper. According to the company, its Louisville microtrenching was as shallow as two inches. City staff said San Antonio's trenching depth was 6-8 inches.[85]

Closed and former locations

Louisville, Kentucky

In April 2017, Google announced that Google Fiber would start construction in Louisville, Kentucky.[86] Google Fiber got the service to sections of Louisville in five months after it first announced that it would be coming to the city—faster than it had ever deployed before—by using shallow trenching.[87][88] In February 2019 Google announced it would shut down service on April 15.[89] Prior to departing, Google Fiber service was criticized for disruptive infrastructure installations and poor workmanship.[90] Google agreed to pay $3.8 million for clean up.[91]

Possible future expansion


In February 2014, Google announced it had "invited cities in nine metro areas around the U.S.—34 cities altogether—to work with us to explore what it would take to bring them Google Fiber."[92]

The remaining metropolitan areas where Fiber has not yet begun constructing are: Phoenix, Portland, San Antonio and San Jose.[92] Of these, the following have yet to be selected by Google for fiber deployments:[93]

On April 15, 2014, Google began polling business users on their need for gigabit service, that they would be "conducting a pilot program where we'll connect a limited number of small businesses to our network."[94]


On September 10, 2015, Google tweeted[95] that it was exploring the possibility of adding Irvine and San Diego, California, as future expansion cities.

On October 28, 2015, Jill Szuchmacher, Google Fiber Director of Expansion, announced ongoing negotiations with local governments in Jacksonville, Florida, Tampa, Florida, and Oklahoma City, Oklahoma. Szuchmacher stated that Google is interested in the installation of Google Fiber networks in each of the cities and that construction could take up to eighteen months once the project is underway.[96] In October 2016, those plans were put on hold.[10]

On December 8, 2015, the Seattle City Council's Director of Communications replied to a tweet indicating that the city was in the process of applying for Google Fiber service.[97] On December 8, 2015, Jill Szuchmacher said the company will work with Chicago city leaders to collect information and study factors that could affect construction of Google Fiber.[98]


On June 14, 2016, Jill Szuchmacher said the company will work with Dallas mayor Mike Rawlings to try to bring another hub to Texas.[99]

In October 2016, all expansion plans were put on hold and some jobs were cut.[10] Google Fiber will continue to provide service in the cities where it is already installed.


In 2017 Google Fiber launched in three new cities: Huntsville, Alabama; Louisville, Kentucky; and San Antonio, Texas.[88] It also began to heavily rely on shallow trenching, a new method of laying cables that cuts a small groove in the street or sidewalk, lays the fiber in that groove, and backfills it with a special epoxy, to expedite the construction process.[87] In at least one case, cables were buried too shallow and were ripped up by repaving.[100]

Acquisition of Webpass

On June 22, 2016, Google Fiber bought Webpass, an Internet service provider that has been in business for 13 years and specializes in high-speed Internet for business and residential customers. They have a large presence[clarification needed] in California and specifically the Bay Area as well as San Diego, Miami, Miami Beach, Coral Gables, Chicago, Denver and Boston. The deal closed in October 2016.[101][102]

Technical specifications

Google Fiber provides an Internet connection speed of up to one gigabit per second (1,000 Mbit/s) for both download and upload,[103] which is roughly 100 times faster access than what most Americans have.[11] Google Fiber says its service allows for the download of a full movie in less than two minutes.[104]

In order to use gigabit speeds, devices would require support for Gigabit Ethernet and category 5e or greater cabling, or an 802.11ac compatible WiFi router and wireless adapter.[note 1][105]

Prohibition of servers

When first launched, Google Fiber's terms of service stated that its subscribers were not allowed to create any type of server: "Your Google Fiber account is for your use and the reasonable use of your guests. Unless you have a written agreement with Google Fiber permitting you do so, you should not host any type of server using your Google Fiber connection, use your Google Fiber account to provide a large number of people with Internet access, or use your Google Fiber account to provide commercial services to third parties (including, but not limited to, selling Internet access to third parties)."[106]

The Electronic Frontier Foundation criticized the practice, noting the ambiguity of the word "server" which might (or might not) include such common application protocols as BitTorrent, and Spotify, as well as the effect of and on IPv6 adoption due its lack of NAT technical limitations on network servers, but also noted similar prohibitions from other ISPs such as Comcast, Verizon, Cox, and AT&T.[107]

In October 2013, the acceptable use policy for Google Fiber was modified to allow "personal, non-commercial use of servers".[108][109]

April Fools' hoaxes

See also: List of Google April Fools' Day jokes

On April Fools' Day 2007, Google hosted a signup for Google TiSP offering "a fully functional, end-to-end system that provides in-home wireless access by connecting your commode-based TiSP wireless router to one of the thousands of TiSP Access Nodes via fiber-optic cable strung through your local municipal sewage lines."[110]

On April Fools' Day 2012, Google Fiber announced that their product was an edible Google Fiber bar instead of fiber-optic Internet broadband. It is stated that the Google Fiber bar delivers "what the body needs to sustain activity, energy, and productivity."[111]

On April Fools' Day 2013, Google Fiber announced the introduction of Google Fiber to the Pole. The description provided was "Google Fiber to the Pole provides ubiquitous gigabit connectivity to fiberhoods across Kansas City. This latest innovation in Google Fiber technology enables users to access Google Fiber's ultrafast gigabit speeds even when they are out and about." Clicking on the "Learn more" and "Find a pole near you" buttons displayed a message reading "April Fool’s! While Fiber Poles don’t exist, we are working on a bunch of cool stuff that does. Keep posted on all things Fiber by checking out our blog."[112]

The April Fools' Day 2014 prank was an announcement of Coffee To The Home, using a spout on the fiber jack where the service enters the customer's home to deliver customized coffee drinks.[113]

On April Fools' Day 2015, Google Fiber announced Dial-Up Mode for people who prefer slower Internet. It reaches speeds up to 56k and helps people get back to real life more often.[114]

For the 2016 April Fools' Day joke, Google Fiber announced it was "exploring 1 billion times faster speeds".[115]


Time Magazine has claimed that rather than wanting to actually operate as an Internet service provider, the company was just hoping to shame the major cable operators into improving their service so that Google searches could be done faster. Google has neither confirmed nor denied this claim.[34]

AT&T and other Internet Service Providers have launched their own gigabit services since Google Fiber was revealed. Some cable subscribers have also had their speeds increased without additional costs.[citation needed]

According to a Goldman Sachs report, Google could connect approximately 830,000 homes a year at the cost of $1.25 billion a year, or a total of 7.5 million homes in nine years at a cost of slightly over $10 billion.[116]

In January 2014 a bill was introduced in the Kansas Legislature (Senate Bill 304, referred to as the "Municipal Communications Network and Private Telecommunications Investment Safeguards Act") which would prevent Google Fiber from expanding further in Kansas using the model used in Kansas City.[117][118] The bill proposes: "Except with regard to unserved areas, a municipality may not, directly or indirectly:

  1. Offer to provide to one or more subscribers, video, telecommunications or broadband service; or
  2. purchase, lease, construct, maintain or operate any facility for the purpose of enabling a private business or entity to offer, provide, carry, or deliver video, telecommunications, or broadband service to one or more subscribers."

By February 2014, Senate Bill 304 (SB304) had lost momentum in the Kansas state senate, and the bill's sponsor, Kansas Cable Telecommunications Association (KCTA), indicated that it is highly unlikely that it will continue to pursue the legislation in the current legislative session.[119]

See also


  1. ^ The 802.11a/b/g/n wireless protocols cannot achieve 1 gigabit speeds. The one exception, 802.11ac theoretically supports up to 1.3 Gbit/s (162.5 megabytes per second). However, as of 2013 commercially available 802.11ac devices achieve ≤0.5 Gbit/s under optimum conditions.


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