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HBO Europe
HBO Europe logo.png
CountryHungary, Poland, Czech Republic, Slovakia, Romania, Bulgaria, Croatia, Slovenia, Serbia, Montenegro, Bosnia and Herzegovina, North Macedonia, Moldova, Portugal, Spain, Finland, Sweden, Denmark, Norway
HeadquartersBudapest, Hungary (Central Europe & Portugal)
Stockholm, Sweden (Nordic countries and Spain)
Prague, Czech Republic (original programming)
Ownership
OwnerWarner Bros. Discovery International
Sister channelsHBO 2
HBO 3
Cinemax
Cinemax 2
History
LaunchedSeptember 28, 1991
Links
Websitehbo-europe.com

HBO Europe is a premium television group of channels by HBO. It is available as a group of film channels and streaming television services in Hungary, Poland, the Czech Republic, Slovakia, Romania, Bulgaria, Croatia, Slovenia, Serbia, Montenegro, Bosnia and Herzegovina, North Macedonia and Moldova while VOD-only services with original programming is available in Spain, Sweden, Norway, Denmark, Finland and Portugal.

The administration of Central European countries and Portugal is headquartered in Budapest, Hungary; meanwhile the Nordic and Spain services operate from Stockholm, Sweden. HBO Europe has offices also in Prague, Belgrade, Bratislava, Bucharest, Zagreb, Lisbon, Madrid, Copenhagen, Helsinki, Sofia and Warsaw.

HBO Max has replaced HBO GO in Europe. It was launched in Hungary, the Czech Republic, Slovakia, Romania, Bulgaria, Croatia, Slovenia, Serbia, Montenegro, Bosnia and Herzegovina, North Macedonia, Moldova, Portugal and Poland on March 8, 2022,[1] while in Spain, Norway, Denmark, Finland and Sweden, it was launched on October 26, 2021.[2]

History

The first channel was launched in Hungary on September 28, 1991.[3] This was followed by the launch in Czech Republic, founding HBO Europe's predecessor under the name HBO Central Europe. In 1995 Walt Disney entered in joint-venture, and in 1996 it was launched in Poland (1996), Slovakia (1997), Romania (1998), Moldova (1999), Bulgaria (2002), Croatia, Slovenia (2004),[3] Serbia, Bosnia and Herzegovina, Montenegro (2006) and North Macedonia (2009).

In September, 2003 a new premium channel HBO2 was launched as the sister channel of HBO. In November, 2005, Cinemax and Cinemax2 stated to broadcast, while in September, 2007 a third channel named HBO Comedy was introduced as well.

Upon the launch of HBO in the Netherlands, HBO Central Europe was renamed HBO Europe in 2012. In 2011 HBO entered the market of streaming services with launching HBO Go's localized Central European version. Following HBO Go's launch, in 2012 HBO Nordic was launched in Sweden, Norway, Denmark and Finland, the first countries where HBO introduced only streaming services without any linear television channels. It was followed by the launch of HBO España in 2016 (the Dutch version was closed in the same year) and HBO Portugal in 2019, both of them being VOD-only services.

Brands

Television channels

HBO Europe owns premium film channels in its Central European operating area under the names HBO, HBO2, HBO3, Cinemax and Cinemax2. HBO serves as the flagship channel of the portfolio, while HBO2's programming consists of mainly family-friendly content. Former comedy channel HBO Comedy was rebranded in 2016 as HBO3, a premium channel focusing on television series. Cinemax serves as a mainstream cinema channel, while Cinemax2 offers art films.

All Sister Channels