MTV Music
MTV Music 2021 logo.svg
Logo used since 2021
CountryUnited Kingdom
Broadcast areaUnited Kingdom and Ireland
NetworkMTV
Programming
Language(s)English
Picture format16:9, 576i (SDTV)
Timeshift serviceMTV Music +1 (2016-2020)
Ownership
OwnerParamount Networks UK & Australia
Sister channels
History
Launched1 February 2011 (2011-02-01)
ReplacedMTV Shows
Links
Websitemtv.co.uk/mtv-music

MTV Music is a British pay television channel operated by Paramount Networks UK & Australia. The brand was first launched in the UK and Ireland before launching in Australia, New Zealand, Italy, the Netherlands and Poland. Unlike other MTV Music channels, This channel offers subtitles on selected programmes.

History

Viacom International Media Network announced the introduction of a non-stop music channel in January 2011. As the main MTV brand has deviated from its original purpose and increased competition from other music channels and online services, MTV addressed this issue by launching a new music channel MTV Music. The channel launched on 1 February 2011 in both the United Kingdom and Ireland.[1] The channel replaced MTV Shows.

On the 1 February 2011, on Sky UK and Sky Ireland, MTV and MTV Shows swapped positions in the EPG where MTV became part of the Entertainment channels and MTV Shows was moved to the Music channels and renamed MTV Music. MTV Shows programming was transferred to MTV, while MTV Music was dedicated to playing music videos, similarly like its sister channels MTV Base, MTV Classic, MTV Dance, MTV Hits, MTV Rocks and MTV Live.

MTV Music began broadcasting in widescreen in the UK & Ireland on 28 March 2012. On 15 February 2016, MTV Music +1 launched in the UK on Sky channel 358, replacing the standard-definition version of MTV Live HD. Following the closures of MTV OMG, MTV Rocks and Club MTV on 20 July 2020, MTV Music broadcasts a weekly chart based on MTV Rocks programming on Sundays. The timeshift channel also closed as part of this change, along with the timeshifts for MTV and Comedy Central Extra.

On 8 September 2022 at 22:00 BST, MTV Music (alongside with MTV Hits, MTV 80s, MTV 90s in the United Kingdom/Ireland and MTV Live in Europe, MENA, Latin America, and Asia) temporarily suspended its regularly scheduled programming, due to the death of Queen Elizabeth II. As a result of the suspension of regular programming on all of MTV's music channels in the United Kingdom, two music video programmes were created in order to fill the gap, one being "Programming Pause" (which it was broadcast from 8 September 2022 at 22:55 until 10 September 2022 at 06:00 BST) and the other being "Nothing but Music" (which it was broadcast from 10 September 2022 at 06:00 BST until 13 September 2022 at 06:00 BST). Both of these programmes played laid back and sombre music videos. Regular programming for all of MTV's music channels in the United Kingdom/Ireland were resumed on 13 September 2022 at 06:00 BST, while MTV Live resumed its regularly scheduled programing 4 hours earlier at 02:00 BST.

On 19 September 2022, all of MTV's music channels in the United Kingdom/Ireland temporarily suspended its regularly scheduled programming (including teleshopping programmes) and it was replaced with the music programme "Nothing but Music" (also known "Nothing but Hits" on MTV Hits, "Nothing but 80s" on MTV 80s and "Nothing but 90s" on MTV 90s) on that day, due to the state funeral of Queen Elizabeth II.

Programming

Current Programming

Live Events

Regional channels

Pan-European

Main article: MTV Music 24

A pan-European version of the channel. The channel consisted of non-stop music videos 24-hours a day. The channel ceased broadcasting in June 2021. The channel is registered with the broadcasting regulator RRTV in the Czech Republic.[2] This channel is available in Austria, Croatia, Denmark, Finland, Germany, Hungary, Israel, Latvia, Lithuania, Luxembourg, Malta, Netherlands, Norway, Poland, Portugal, Slovenia, Spain, Sweden, Switzerland and South Africa. Previously, MTV Music UK was made available across Europe.

Ireland

MTV Music Ireland launched on 31 October 2013. It was a simultaneous broadcast of the UK version with Irish local advertising/sponsorship[3][4] MTV Music Ireland ceased broadcasting from 31 May 2019 and the channel was replaced with the UK version.[5]

Italy

Main article: MTV Music (Italian TV channel)

MTV Music channel launched in Italy on 1 March 2011,[6] replacing MTV Plus.

Australia and New Zealand

Main article: MTV Music (Australian and New Zealand TV channel)

On 3 December 2013 VIMN launched the channel in Australia replacing MTV Hits.[7] On 1 December 2015, MTV Music launched in New Zealand on Sky Television, replacing both MTV Hits & MTV Classic.[8] The channel was closed on 1 July 2020 and replaced by MTV Hits Australia & New Zealand.

Poland

Main article: MTV Music (Polish TV channel)

MTV Music launched in Poland on 17 October 2017,[9] replacing VIVA Poland after 17 years of broadcasting. MTV Music closed in Poland on 3 March 2020 and was replaced by MTV Music 24.

Logos

References

  1. ^ "MTV to launch new flagship music channel". Beehive City. 19 January 2011. Retrieved 27 April 2013.
  2. ^ https://www.rrtv.cz/files/lic/l1077922.pdf[bare URL PDF]
  3. ^ "Irish ad space to be offered on Nick Jr 2, MTV Music | The Business Post". Archived from the original on 15 January 2021.
  4. ^ http://www.skymedia.ie/_downloads/394/Nick%20Jnr2%20%20and%20MTV%20Music%20Press%20Release%20180913.pdf[permanent dead link]
  5. ^ https://helpforum.sky.com/t5/What-s-on/Changes-to-the-Sky-TV-Guide-May-2019/ba-p/2998767. Retrieved 13 June 2019. ((cite web)): Missing or empty |title= (help)
  6. ^ "Le note 7 giorni su 7: nasce Mtv Music" (in Italian). Corriere della Sera. 1 March 2011. Retrieved 27 April 2013.
  7. ^ "MTV Australia Launches Two New Music Channels". 30 October 2013.
  8. ^ Sky TV (4 November 2015). "New channel alert! MTV NZ is mixing it up with the world's greatest music from the 90s to today - MTV Music launches 1 December on channel 022". Facebook. Retrieved 22 November 2015.
  9. ^ "Viva Polska zmieni się w MTV Music" (in Polish). Viva Polska. 7 August 2017. Archived from the original on 10 August 2017. Retrieved 7 August 2017.
  10. ^ @MTVMusicUK (29 August 2021). "It's time to find out the Top 20 results of #MTVHottest Superstar 2021 today at 11am on MTV Music !! 🔥🔥🔥" (Tweet) – via Twitter.