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MX Player
MX Player logo.svg
Type of businessPublic
Type of site
Available in12 languages
List of languages
HeadquartersMumbai, India
Area servedAs Video Player: Worldwide
As OTT: Only in India
OwnerTimes Internet
Created byJ2 Interactive
Key people
ParentThe Times Group
URLwww.mxplayer.in
LaunchedAs video player: 18 July 2011
As OTT: 20 February 2019

Marathi Player is an Indian video streaming and video on demand platform developed by MX Media & Entertainment (formerly J2 Interactive[1][2]). It has over 280 million users globally.[3][4] The platform currently operates on an ad-supported model and has a streaming library of over 150,000 hours across 12 languages including English, Malayalam, Tamil, Telugu, Marathi and Hindi. It is available on iOS, Android and the web.

In 2018, Times Internet acquired a majority stake in MX Player for $140 million.[5]

In October 2019, MX Player raised $110.8 million in an investment led by Chinese conglomerate Tencent.[6][7]

History

Video player

MX Player launched as a video player on 18 July 2011. It featured subtitle support and offline video viewing capabilities.

OTT platform

On 20 February 2019, MX Player was relaunched as an OTT platform with original programming. It has also licensed contents from various Indian and International studios including FilmRise, Sonar Entertainment, Screen Media Films, Goldmine, Hungama, Shemaroo, Paramount Pictures, Sony Entertainment and Sun TV Network.[8][9] In 2020, it tied up with Ullu App for adult content.[10]

International expansion

Initially available only in India, in March 2020, MX Player announced the launch of its OTT service internationally to select markets, including the United States, United Kingdom, Canada, Australia, New Zealand, Pakistan, Bangladesh and Nepal.[11] Elsewhere, it is still a video player.

List of original shows

Year Title Genre(s) Premiere Seasons / Episodes Language(s)
Original Dub
2019 Famously Filmfare Season 2 (Bollywood) Talk Show 19 February 2019 1 Season, 10 Episodes Hindi
2019 Famously Filmfare (Tollywood) Talk Show 19 February 2019 1 Season, 10 Episodes Telugu
2019 Famously Filmfare (Kollywood) Talk Show 19 February 2019 1 Season, 5 Episodes Tamil
2019 Famously Filmfare (Sandalwood) Talk Show 19 February 2019 1 Season, 6 Episodes Kannada
2019 Famously Filmfare (Mollywood) Talk Show 19 February 2019 1 Season, 6 Episodes Malayalam
2019 Famously Filmfare (Bengali) Talk Show 19 February 2019 1 Season, 11 Episodes Bengali
2019 Famously Filmfare (Punjabi) Talk Show 19 February 2019 1 Season, 10 Episodes Punjabi
2019 Famously Filmfare (Marathi) Talk Show 19 February 2019 1 Season, 12 Episodes Marathi
2019 Aafat Comedy, Drama 19 February 2019 1 Season, 6 Episodes Hindi
2019 F Buddies[12] Romance 25 March 2019 1 Season, 8 Episodes Tamil / English Telugu, Hindi
2019 Love Ok Please Travel Reality Show 25 March 2019 1 Season, 14 Episodes
2019 Kiski Sarkar Comedy 15 April 2019 1 Season, 5 Episodes Hindi
2019 Express Yourself Music 26 April 2019 1 Season, 4 Episodes Hindi
2019 Bollywood Buzzinga S1 Game Show 4 May 2019 1 Season, 10 Episodes Hindi
2019 Thinkistan Drama 24 May 2019 1 Season, 23 Episodes Hindi
2019 Aani Kay Hava Romantic Comedy 28 June 2019 2 Seasons, 12 Episodes Marathi Hindi
2019 Bollywood Buzzinga S2 Game Show 16 August 2019 2 Seasons, 26 Episodes Hindi
2019 Once A Year Romance 20 September 2019 1 Season, 6 Episodes Marathi
2019 Pandu Comedy 20 September 2019 1 Season, 6 Episodes Marathi
2019 Hello Mini Thriller 1 October 2019 1 Season, 15 Episodes Hindi
2019 Shaadi Fit Reality 15 November 2019 1 Season, 11 Episodes Hindi
2019 Hey Prabhu! Comedy, Drama 14 November 2019 1 Season, 6 Episodes Hindi Tamil
2019 Cheesecake Drama 29 November 2019 1 Season, 5 Episodes Hindi
2019 Queen[13] Historical Drama 14 December 2019 1 season, 11 episodes Tamil Telugu, Hindi, Bengali
2020 Pawan & Pooja Romance, Drama 14 February 2020 1 Season, 10 Episodes Hindi Telugu, Tamil
2020 Ek Thi Begam Action, Thriller 15 April 2020 1 Season, 10 Episodes Marathi Hindi
2020 Bhaukaal[14] Drama, Action 6 March 2020 2 Season, 20 Episodes Hindi Telugu, Tamil
2020 Samantar[15] Suspense, Drama 13 March 2020 1 Season, 9 Episodes Marathi Hindi, Telugu and Tamil
2020 Mastram Comedy, Fantasy 30 April 2020 1 Season, 10 Episodes Hindi Telugu, Tamil
2020 Raktanchal Crime 28 May 2020 1 Season, 9 Episodes Hindi Telugu
2020 Times of Music Music, Reality Show 20 June 2020 1 Season, 11 Episodes Hindi
2020 Dangerous[16] Crime, Drama 14 August 2020 1 Season, 7 Episodes Hindi Telugu, Tamil
2020 Aashram[17] Crime, Drama 28 August 2020 3 Seasons, 28 Episodes Hindi Telugu, Tamil
2020 High Crime 7 October 2020 1 Season Hindi
2020 Bullets Action 30 October 2020 1 Season Hindi Telugu, Tamil
2020 Beehad Ka Baghi Crime 27 November 2020 1 season,5 Episodes Hindi
2020 Pati Patni Aur Panga Romance, Drama 12 December 2020 1 Season Hindi Telugu, Tamil
2020 The Missing Stone Horror 25 December 2020 1 season, 5 episodes Hindi
2021 Chakravyuh – An Inspector Virkar Crime Thriller Crime, Thriller 12 March 2021 1 Season, 8 Episodes Hindi Telugu
2021 Bisaat Mystery, Thriller 15 April 2021 1 season, 8 episodes Hindi
2021 Indori Ishq Romantic Comedy 10 June 2021 1 season, 9 episodes Hindi
2021 Chhatrasal[18] Historical Drama, War 29 July 2021 1 Season, 20 Episodes Hindi
2021 Nakaab Crime, Thriller 12 September 2021 1 season, 8 episodes Hindi Marathi, Tamil, Telugu
2021 Sanak Ek Junoon Thriller 16 October 2021 1 season 8 episodes Hindi
2021 Matsya Kaand Crime Thriller 18 November 2021 1 season Hindi Punjabi,Tamil,Telugu
2022 Campus Diaries Comedy 7 January 2022 1 Season Hindi
2022 Anamika Action, Thriller 10 March 2022 1 season, 8 episodes Hindi
2022 Miya, Biwi aur Murder Crime, Thriller 1 July 2022 1 season, 9 episodes Hindi

MX TakaTak

In July 2020, MX Player launched the short video app MX TakaTak.[19][20] As of 24 March 2021, the app has more than 100 million active users.[21] MX Takatak to merge with ShareChat’s Moj to create India's largest short video platform [22]

References

  1. ^ "Times Internet buys MX Player for Rs 1,000 crore". The Economic Times. 28 June 2018. Retrieved 30 June 2020.
  2. ^ Ramachandran, Naman (5 December 2018). "ATF: MX Player Reveals Ambitious Plans as India Streamer (EXCLUSIVE)". Variety. Retrieved 30 June 2020.
  3. ^ "India's MX Player expands to US, UK and other markets in international push". TechCrunch. Retrieved 30 June 2020.
  4. ^ "MX Player top entertainment app in India in 2019". The New Indian Express. Retrieved 30 June 2020.
  5. ^ "India's Times Internet buys popular video app MX Player for $140M to get into streaming". TechCrunch. Retrieved 27 June 2020.
  6. ^ "Tencent leads $111M investment in India's video streaming service MX Player". TechCrunch. Retrieved 30 June 2020.
  7. ^ "Deal Street: Tencent Enters India's Video Streaming Space With $110-Million Investment". BloombergQuint. Retrieved 30 June 2020.
  8. ^ "MX Player inks content deal with Paramount Pictures and Sony Pictures Television India". @businessline. 6 April 2020. Retrieved 30 June 2020.
  9. ^ Bhushan, Nyay (31 October 2019). "China's Tencent, India's Times Internet Lead $110M Investment in Indian Streamer MX Player". The Hollywood Reporter. Retrieved 3 November 2020.
  10. ^ "ओटीटी पर शुरू हुई एडल्ट कंटेंट की जंग, जी5 से मुकाबला करने को एमएक्स प्लेयर ने मिलाया उल्लू से हाथ". Amar Ujala (in Hindi).
  11. ^ "India's MX Player expands to US, UK and other markets in international push". finance.yahoo.com. Retrieved 30 June 2020.
  12. ^ MX Player launches the trailer of f*ck buddies - Mumbai Live
  13. ^ "Teaser of 'Queen' released: Web series on Jayalalithaa starring Ramya Krishnan". www.thenewsminute.com. 1 December 2019. Retrieved 18 May 2020.
  14. ^ "If you haven't seen MX Player's 'Bhaukaal' yet, here are 4 reasons that will make you binge-watch the series now!". The Economic Times.
  15. ^ "All You Need To Know About Swwapnil Joshi and Tejaswini Pandit's Samantar – Times of India". The Times of India. 11 March 2020. Retrieved 31 March 2020.
  16. ^ "Dangerous trailer: Bipasha Basu and Karan Singh Grover reunite for a sleek thriller". 6 August 2020.
  17. ^ "Aashram trailer: Bobby Deol plays a spiritual leader who veers between 'aastha' and 'apraadh' in Prakash Jha's new series". Hindustan Times. 17 August 2020.
  18. ^ "Chhatrasal trailer out. Ashutosh Rana, Jitin Gulati's web series to premiere on July 29". India Today. 21 July 2021. Retrieved 12 August 2021.
  19. ^ Mittal, Aarzoo (9 July 2020). "Tencent-backed MX Player launches short video app MX TakaTak". Entrackr. Retrieved 24 January 2021.
  20. ^ "What is TakaTak? Know all about it". The Economic Times. Retrieved 24 January 2021.
  21. ^ Studio, HT Brand (30 December 2020). "Short format video app MX TakaTak is launching Rs. 100 crore creator fund". mint. Retrieved 24 January 2021.
  22. ^ "MX Takatak to merge with ShareChat's Moj to create India's largest short video platform". The Economic Times.