NFL on Nickelodeon
The NFL on Nickelodeon Wild Card logo
Also known as
  • The NFL Wild Card Game on Nickelodeon[1][2]
  • The Nickelodeon NFL Nickmas Game[3]
GenreAmerican football telecasts
Directed bySuzanne Smith[4][5]
Presented by
Voices of
Opening theme
Country of originUnited States
Original languageEnglish
No. of seasons3
No. of episodes5
Production
Executive producers
ProducerKen Mack
Production locationVarious NFL stadiums
Camera setupMulti-camera
Running time210 minutes or until game ends
Production companies
Original release
NetworkNickelodeon
ReleaseJanuary 10, 2021 (2021-01-10) –
present
Related

The NFL on Nickelodeon is the branding used for broadcasts of National Football League (NFL) games that are produced by CBS Sports,[8] and broadcast on the American pay television channel Nickelodeon. In 2021, Nickelodeon hosted a one-time simulcast[9][10][11][12] in coordination with CBS[13][14] of the Chicago BearsNew Orleans Saints Wild Card game.[15] This marked the first time that a major live sporting event would be broadcast on the channel.[16][17] Following positive reception from media and fans, Nickelodeon announced that the simulcast would return for a Wild Card game during the 2021–22 NFL playoffs between the San Francisco 49ers and Dallas Cowboys. In May 2022, Nickelodeon announced that the simulcast would return for a Christmas game during the 2022 NFL season between the Denver Broncos and Los Angeles Rams.[18] In May 2023, Nickelodeon announced that the simulcast would return for a second consecutive Christmas game during the 2023 NFL season between the Las Vegas Raiders and Kansas City Chiefs.[19]

In August 2023, CBS announced that it would carry Super Bowl LVIII on Nickelodeon in the same format, marking the second time that a Super Bowl game featured a second English language broadcast, after Super Bowl I.[20]

Background

See also: History of Nickelodeon, National Football League on television, History of the National Football League on television, and NFL on CBS § 2020s

In December 2019, Viacom re-merged with CBS Corporation to form ViacomCBS.[21][16][17] To capitalize on the re-merger, CBS announced plans to add content from Nickelodeon to its CBS All Access streaming service.[22][23] Additionally, the National Football League announced that Nickelodeon[24] would air a youth-specific broadcast of an early 2021 Wild Card playoff game that CBS Sports acquired the rights to, marking the first major live sporting event on the channel.[25][26] The idea for Nickelodeon to televise an NFL game was that of CBS Sports' chairman Sean McManus. McManus brought the idea up to the league, which was looking to reach younger and diverse audiences.[27] While the network has aired sports-related programming in the past (such as its athletics game show Nickelodeon Guts,[28] and its Kids' Choice Sports awards), this marked the first live sporting event to ever be televised by Nickelodeon.[29]

McManus explained that the production planned to "respect the integrity of the game", but that there would be features "to make it look and feel very, very different than a CBS broadcast, which it should. I think it's really going to be fun."[27] Coordinating producer Shawn Robbins described the broadcast as being a "Nick-ified", "co-viewing" experience for parents and children, and that it would still "look somewhat the same", as they did not want to "mess with your football and put stuff on if that's going to take away from the viewing experience."[30] The broadcast had the inclusion of Nickelodeon cartoon branding as well as commentary from Nick stars Gabrielle Green[31] and Lex Lumpkin.[32] Emphasis was placed on educating viewers of the rules of football; this included appearances by Sheldon Cooper (as played by Iain Armitage on CBS sitcom Young Sheldon) to explain penalties.[33] Robbins told The New York Times that Green was accidentally sent an 800-page package of game notes that was intended for Tony Romo.[33]

CBS Sports' ad sales team handled the ad sales for both telecasts.[34] While a majority of the advertisements for the Bears-Saints game would be the same across both the CBS and Nickelodeon broadcasts, Nickelodeon aired some different ads more that were tailored to its younger audience, excluding ads for alcohol and sports betting apps.

First live telecast (January 10, 2021)

Further information: 2020–21 NFL playoffs § NFC: New Orleans Saints 21, Chicago Bears 9

Nickelodeon's first live NFL game aired on January 10, 2021, as a special youth-specific presentation of the 2021 Wild Card playoff game between the New Orleans Saints and Chicago Bears.

Tie-ins

During the week leading up to the game, Madden NFL 21's "The Yard" mode was updated with SpongeBob SquarePants themed content, including a Bikini Bottom-themed "reef-top" stadium, and SpongeBob-themed modifiers.[35] Immediately prior to the game, Nickelodeon aired a sports-themed SpongeBob clip show, The SpongeBob SportsPants Countdown Special, which was hosted by Burleson.

Nickelodeon in correlation with the National Football League, also launched a website with sports betting-like elements such as free-to-play games and risk-free gambling.[36] More specifically, users of the site would get the chance to pick who would win the game, which would in return, compare to the public pick. The user could receive points that could be exchanged for prizes and rewards. The NFL Nick Play website also featured the ability to collect SpongeBob SquarePants and The Loud House-themed content via QR codes.[37]

Denver Broncos linebacker Von Miller was originally supposed to host The SpongeBob SportsPants Countdown Special instead of Nate Burleson, but was not present. It was later revealed on January 15, that Miller was under an unknown criminal investigation in Colorado.[38] A preview of the then-new SpongeBob SquarePants spin-off series, Kamp Koral: SpongeBob's Under Years, was also aired at halftime.[39][40][41]

Broadcast incidents

Referee Alex Kemp's open microphone caught Chicago Bears wide receiver Cordarrelle Patterson saying "What the fuck?" in reaction to a penalty[42] for unsportsmanlike conduct after he voluntarily ran out of bounds during a punt. Patterson later claimed he did not utter the expletive.[43] At the time, Kemp mistakenly called the penalty on #85, tight end Cole Kmet, instead of Patterson who was #84.

Despite his team's loss and completing only 19 passes for 199 yards, Bears quarterback Mitchell Trubisky won the online voting for the NVP, or Nickelodeon Valuable Player, award with 49% of the votes after podcast host Dan Katz had led an online campaign with the Twitter hashtag #Mitch4NVP, encouraging viewers to submit multiple votes for Trubisky.[44] He received a trophy, adorned with the Nickelodeon blimp.[45] Chicago defensive end Akiem Hicks and New Orleans defensive end Cameron Jordan finished second and third in voting, respectively.[46]

After volunteering to do so, Saints head coach Sean Payton was slimed after his team's 21–9 victory.[47] A communication disconnect prevented Cameron Jordan from joining Payton in the sliming like sideline reporter Lex Lumpkin tried to do.[48]

Second live telecast (January 16, 2022)

Further information: 2021–22 NFL playoffs § NFC: San Francisco 49ers 23, Dallas Cowboys 17

Background

On March 18, 2021, Richard Deitsch of The Athletic asked[49] Sean McManus about the future of Nickelodeon-style NFL games. McManus said that there's a section in the new CBS deal[50] regarding alternate telecasts[51] such as the Nick game, but not weekly. On September 1, 2021, it was announced that the Wild Card simulcast would return[52] for the 2021 NFL season.[53] On December 16, 2021, Nickelodeon announced[54] that Noah Eagle,[55][56] Nate Burleson, and Gabrielle Nevaeh Green[57][58] would once again call the channel's NFL Wild Card playoff game telecast, which featured the eighth postseason meeting[59][60] between the San Francisco 49ers[61] and Dallas Cowboys.[62] It was also announced that Dylan Gilmer would replace Lex Lumpkin as the sideline reporter.[63]

Tie-ins

During the week leading up to the game, Rugrats and Teenage Mutant Ninja Turtles themed content was added alongside the SpongeBob content in Madden NFL 22's "The Yard" mode.[64] Two days prior to the game, Nickelodeon aired a sports-themed The Loud House clip show, The Loud House Super Sports Special. A new episode of The Loud House served as the game's lead-in, while the first episode of the then-new Nickelodeon series, Warped!, served as the lead-out. A preview of the then-new Paramount+ series, Big Nate, was also aired at halftime.[65]

Broadcast incidents

San Francisco tight end George Kittle was heard over an open microphone saying "fuck" late in the second quarter, repeating Cordarrelle Patterson's incident in the previous year's broadcast.[66]

Dallas quarterback Dak Prescott won the online fan voting for NVP, marking the second straight year that the losing team's quarterback received the game's most valuable player award after Chicago's Mitch Trubisky won the inaugural award in 2021.[67]

Coincidentally, referee Alex Kemp, who officiated the Bears-Saints Wild Card Game a year ago, was also the referee for this game.

Third live telecast (December 25, 2022)

Further information: National Football League Christmas games

Background

On May 10, 2022, as part of the NFL's schedule release, it was announced that CBS, Fox, and NBC would carry a tripleheader on Christmas Day. CBS concurrently announced that Nickelodeon would carry an alternate broadcast of its game (billed as the Nickmas game) between the Denver Broncos and Los Angeles Rams, marking its first regular-season broadcast.[68][69]

On December 6, 2022, Nickelodeon announced that Burleson, Eagle, and Green would return to call the telecast. It was also announced that Gilmer would return as sideline reporter and Patrick Star (voiced by Bill Fagerbakke) would offer live commentary during the game.[3]

Tie-ins

During the week leading up to the game, alongside the SpongeBob content in Madden NFL 23's "The Yard" mode, players can take on ten challenges based on moments featuring Nickelodeon NVP winners in the 2021 Wild Card game and the 2021 season and earn two exclusive Nickelodeon NVP cards (both the 2021 Wild Card game and the 2022 Christmas game (token usable on January 3, 2023)) and SpongeBob gear in the "Ultimate Team" mode.[citation needed] A new episode of The Loud House served as the game's lead-in, while a new episode of That Girl Lay Lay served as the lead-out. A preview of the then-new PAW Patrol spin-off series, Rubble & Crew, also aired at halftime.[3]

Fourth live telecast (December 25, 2023)

Further information: National Football League Christmas games

Background

On the morning of May 11, 2023, as part of the NFL's schedule release, CBS announced that a special Christmas Day game between the Las Vegas Raiders and Kansas City Chiefs would take place at 1 PM ET on CBS and Nickelodeon.[70] This was the second consecutive year that Nickelodeon aired a game with CBS on Christmas Day.[71][72]

On December 5, 2023, Nickelodeon announced that Burleson and Eagle would return to call the telecast. It was also announced that NFL Slimetime correspondent Dylan Schefter would return as sideline reporter and Donatello (voiced by Micah Abbey) and Raphael (voiced by Brady Noon) would offer live commentary during the game, replacing Green.[73][74]

Tie-ins

During the week leading up to the game, Nickmas-themed rewards were offered in four Gamefam games on Roblox. A preview of the then-new Nicktoon, Rock Paper Scissors, aired at halftime.[73]

Super Bowl LVIII telecast (February 11, 2024)

Further information: Super Bowl LVIII

Background

On August 1, 2023, CBS Sports announced that it would carry a simulcast of Super Bowl LVIII on Nickelodeon on February 11, 2024, in addition to the Nickmas game; this marked the first time that an alternate broadcast was produced for a Super Bowl game.[20][75][76][77][78]

Billed as Super Bowl LVIII: Live from Bikini Bottom, the broadcast featured new augmented reality effects with a SpongeBob SquarePants theme.[79] Burleson and Eagle returned to call the telecast.[80][81] It was also announced that Gilmer and Schefter would both return as sideline reporters and SpongeBob SquarePants[82] (voiced by Tom Kenny), Sandy Cheeks (voiced by Carolyn Lawrence) and Larry the Lobster (voiced by Mr. Lawrence), in addition to Patrick (voiced by Fagerbakke), would offer live commentary during the game.[79][83] A 3D animated version of the "Sweet Victory" scene from the SpongeBob SquarePants episode "Band Geeks" was featured during the start of the broadcast.[79]

Most of the commercials from the main broadcast were seen during the Nickelodeon broadcast as well, aside from those for products and services (such as alcohol, sports betting, and R-rated films) that are inappropriate for a youth audience. As substitutes, Paramount Global sold approximately 15 spots specific to the Nickelodeon broadcast, charging around $200,000 to $300,000 for a 30-second commercial (in comparison to $6.5 to $7 million for a commercial on the CBS broadcast). Paramount also offered brand integration with other surrounding programming and Nickelodeon personalities.[84][85]

List of televised games

Away Team Score Home Team Date Kickoff

(ET / UTC–5)

NVP Notes
Chicago Bears 9–21 New Orleans Saints January 10, 2021 4:40 p.m. Mitchell Trubisky (QB, Chicago) Wild Card playoff game
San Francisco 49ers 23–17 Dallas Cowboys January 16, 2022 Dak Prescott (QB, Dallas)
Denver Broncos 14–51 Los Angeles Rams December 25, 2022 4:36 p.m. Baker Mayfield (QB, Los Angeles) Christmas game
Las Vegas Raiders 20–14 Kansas City Chiefs December 25, 2023 1:00 p.m. Bilal Nichols (DT, Las Vegas)
San Francisco 49ers 22–25 (OT) Kansas City Chiefs February 11, 2024 6:30 p.m. Patrick Mahomes (QB, Kansas City) Super Bowl LVIII, first overtime game in package history.

On-air staff

See also: List of current National Football League broadcasters and List of NFL on CBS announcers

The January 10, 2021 broadcast, between the Chicago Bears and New Orleans Saints, featured All That cast members Gabrielle Nevaeh Green[86][87] and Lex Lumpkin joining Noah Eagle[88][89][90][91][92][93] (son of CBS announcer Ian Eagle[94][95] and a Los Angeles Clippers broadcaster[96]) and Nate Burleson[97][98] from The NFL Today on the announcing team.[99]

While Noah Eagle was tasked with describing the play-by-play action, and Nate Burleson was there to break down[100] the more complicated aspects of football into understandable terms,[101] 15 year old Gabrielle Nevaeh Green was there to offer insights[102] and asks questions as a stand-in for young viewers unfamiliar with the sport. During the January 10 telecast, the crew tried to explain[103] to viewers the play clock's importance, why third down plays are crucial, and the meaning of what a catch actually is.

For the January 16, 2022 broadcast, the booth stayed largely the same, however, Dylan Gilmer (of the Nickelodeon series Tyler Perry's Young Dylan) would replace Lumpkin as the sideline reporter.[63]

For the December 25, 2022 broadcast between the Los Angeles Rams and Denver Broncos from SoFi Stadium in Inglewood, California, Dylan Schefter[104] (the daughter of ESPN reporter, Adam Schefter and contributor to Nickelodeon's NFL Slimetime[105]) served as the sideline reporter. Following the game, Schefter interviewed the game's Nickelodeon Valuable Player Award winner, Rams quarterback Baker Mayfield.[106] The Christmas Day 2022 telecast[107] also featured live commentary[108] by actor Bill Fagerbakke in character as Patrick Star[109] from SpongeBob SquarePants.

Digital on-screen graphics

See also: NFL on CBS § Digital on-screen graphics

Nickelodeon worked with the agency Elevation[110] to develop the branding and on-air look for the January 10, 2021 broadcast. A trial run[111] was conducted during the Philadelphia Eagles-Green Bay Packers game on December 6, 2020, to test the graphics, animation and filters.

Iain Armitage, in character as Sheldon Cooper from CBS' TV comedy series Young Sheldon[112] appeared over the scoring bug to explain to viewers the rules[113] such as a false start. A giant version of SpongeBob SquarePants[114] appeared between the crossbars during field goal attempts. SpongeBob SquarePants also appeared[115] in player stat graphics to include their "Favorite snack" and "Favorite classic Nick show". Meanwhile, analyst Nate Burleson called the red zone "the money zone", as he drew a dollar bill sign on the cartoon-like graphic.

Nickelodeon's broadcast as a whole, aimed to focus less on stats and more on fun facts about the players—such as a player's favorite flavor of ice cream[116] or even a "tale of the tape" between New Orleans Saints running back Alvin Kamara and Alvin the Chipmunk.[117] Not only that, but Nickelodeon also put important team relationships in terms they feel their audience can understand such as Drew Brees and Taysom Hill of the New Orleans Saints and SpongeBob SquarePants and Patrick Star.[118] Nickelodeon even put up a graphic depicting Patrick Star "trolling" Bears wide receiver Javon Wims after he dropped the ball that would've resulted in a wide-open touchdown.[119] Speaking of Drew Brees, Nate Burleson on the January 10 broadcast compared him to being like the kid at recess who never misses at dodgeball.[120][121]

For highlight reels, Nickelodeon implemented digital, comic strip-like animation[122] such as white smoke, green slime,[123] blue lightning, players were given superimposed googly eyes[124][125][126][127] and hamburger hats,[128][129] as well as a dancing Lincoln Loud[130] from The Loud House.

And whenever a player scored a touchdown, two augumented reality[131] green slime-cannons[132][133][134][135] set off on both sides of the endzone or the "slime zone"[136][137][138] as Nickelodeon dubbed it, while the "TOUCHDOWN" graphic has been updated, now featuring the team's wordmark preceding a purple football sliding in. Nickelodeon's broadcast also featured pixelated halftime highlights that were presented in an all block graphic[139] style similar to the video game Minecraft.[140][141]

Second live telecast (January 16, 2022)

For Nickelodeon's second live NFL telecast on January 16, 2022, the network introduced a real-time, augmented reality graphic of a giant slime monster,[142] which would periodically pop up behind the defense.

This particular graphic was created with the help from The Famous Group,[143] who also helped provide the graphic depicting SpongeBob SquarePants' face in the crossbar, and a graphic showing the orange Nickelodeon blimp sliming the field right before the kickoff. While there was a blimp graphic that briefly appeared during the 2021 playoff broadcast, this particular rendition not only cast lifelike shadows on the field, but also adjust to the time of day, and allow cameras to zoom in and out while it's in the camera's frame. The graphics were based on Epic Games' Unreal Engine.[144] This was in contrast to the usage of Adobe After Effects during the previous year's NFL playoff game on Nickelodeon.

Another subtle change is the SpongeBob SquarePants graphic between the crossbar now being able to more instantly react to the kick's result in real-time. And instead of the Minecraft-like "Blockie" characters used to simulate actual formations and routes, three-dimensional models based on the Teenage Mutant Ninja Turtles was used during highlights. Nickelodeon enlisted the services of Beyond Sports[145] to create the animation for said highlights. The "Slime Zone" graphics were also modified to allow for one of Nickelodeon's six dedicated cameras to zoom on one of the slime cannons following a touchdown.

This time around, Sonic the Hedgehog[146] and Tails from Sonic the Hedgehog 2 were also showcased on the broadcast alongside SpongeBob and the titular Teenage Mutant Ninja Turtles from the 2012 TV series. When explaining to Nickelodeon's young viewers the significance of the rivalry between the Dallas Cowboys and San Francisco 49ers, the broadcast used the rivalry between Mr. Krabs and Plankton[147] from SpongeBob SquarePants as an analogy.

The January 16, 2022 broadcast also featured a brief parody of ESPN's alternate Monday Night Football broadcasts featuring Peyton and Eli Manning. Nickelodeon's version of the "Manningcast" featured Pro Football Hall of Famer Deion Sanders[148] talking to SpongeBob SquarePants and Patrick Star.

Third live telecast (December 25, 2022)

For Nickelodeon's third live NFL telecast on December 25, 2022, the network partnered with Silver Spoon for on-screen Christmas graphics, which included slime, snow, and presents being shot out of cannons, a Yeti, and Santa Claus running routes. The on-screen graphics have been updated to match those from the main broadcast on its sister channel, CBS, as part of the network's unified branding. The "TOUCHDOWN" graphic was entirely modified to include an illustration of the player's headshot, in the style of The Loud House, as well as the player's name and jersey number. The first down line is now a candy cane. The customary Nickelodeon graphics also returned, including cartoon characters being beamed on the field, and the Nick blimp flying over SoFi Stadium.[149] Former New England Patriots and Tampa Bay Buccaneers tight end Rob Gronkowski (dressing as an elf, who is also known as Robbie the Elf) appeared in an on-screen graphic to explain to viewers the rules, such as what a holding penalty is.[150]

Fourth live telecast (December 25, 2023)

Unlike the previous broadcast, the "TOUCHDOWN" graphic is not used. However, all other graphics remain unchanged. Furthermore, the score bug can be relocated to the bottom right corner of the screen during segments featuring the commentary team in the bottom left corner.

Super Bowl LVIII telecast (February 11, 2024)

While CBS Sports debuted a new graphics package on the main broadcast, Nickelodeon opted to continue using the graphics package from the previous two broadcasts.[151][152] This time, the graphics were based on SpongeBob SquarePants. Dora (voiced by Diana Zermeño) and Boots (voiced by Asher Colton Spence) explained penalties.[153] The "TOUCHDOWN" graphic featured a 3D rendition of SpongeBob's hands forming the "imagination rainbow," a recurring feature from the "Best Play Ever" segment in NFL Slimetime. The rainbow was also used on the first down line, now adorned with the exclamation "BEST FIRST DOWN EVER!" and featuring details mirroring SpongeBob's pineapple house, complete with bubbles. Alongside, the line of scrimmage features a twisted blue line with kelp grass.

Ratings

The January 10, 2021 broadcast on Nickelodeon drew approximately 2 million viewers.[154][155] This was a 245% increase from the previous year's time slot.[156] According to Nickelodeon, it was the most-watched program among total viewers in nearly four years.[157][158][159] Combined[160] with the roughly 30 million viewers who watched the Saints-Bears game on CBS,[161] then approximately 30.653 million viewers watched in total. This was the biggest audience that CBS received for a Sunday wild card playoff game since 2014.[162]

The January 16, 2022 broadcast on Nickelodeon drew approximately 1.3 million viewers.[163] Combined with the 40 million viewers who watched the 49ers-Cowboys game on CBS, then approximately 41.496 million viewers watched in total. This was the biggest audience that any television network received for a Sunday wild card playoff game since 2015. That figure was 35% up from the same window from the previous year. According to CBS Sports, it was the most-streamed non-Super Bowl NFL game ever on Paramount+.[164]

The December 25, 2022 broadcast on Nickelodeon drew approximately 900,000 viewers.[165] This was a 400% increase over the previous year's Christmas Day time slot, as well as the highest-rated Christmas Day telecast since 2016, with approximately 2.6 million viewers watching in full or in part.[166] Combined with the roughly 22 million who watched the Broncos-Rams game on CBS, then approximately 22.574 million viewers watched in total. Despite that figure being down from both the Christmas and equivalent Sunday windows the previous year, it was the largest Christmas audience for CBS.[167]

The December 25, 2023 broadcast on Nickelodeon drew approximately 900,000 viewers.[168] This was the most-watched early afternoon program on Christmas Day in ten years. Combined with the 28 million who watched the Raiders-Chiefs game on CBS, then approximately 29.171 million viewers watched in total, peaking at around 37.163 million. This was a 29% increase over the previous year's game. According to CBS Sports, this not only marked it as the largest Christmas Day audience for CBS, but also the biggest audience for an NFL Christmas Day game since 1989.[169]

The February 11, 2024 broadcast on Nickelodeon drew approximately 1.2 million viewers.[170] Combined with the 120 million who watched the 49ers–Chiefs game on CBS, and the 2.3 million on Univision, then approximately 123.714 million viewers watched in total.[171] This was a 7% increase over the previous year's game. According to CBS Sports, it was the most-streamed Super Bowl ever on Paramount+.[172]

Reception

According to a poll conducted by Morning Consult,[173] more than 70% of parents said they would watch a game like that with kids after showing them a one-minute clip of highlights to give them a sense of Nickelodeon's broadcast. Two-thirds said that Alphas would enjoy the Nickelodeon broadcast more than the traditional version on CBS.

Reaction on social media to Nickelodeon's telecast of the Chicago Bears-New Orleans Saints playoff game on January 11 was mostly positive,[174] with the non-targeted adult audience applauding the fun the network was having.[citation needed]

Phil Rosenthal of the Chicago Tribune wrote[175] that as an alternative to CBS' standard coverage with Jim Nantz and Tony Romo[176] on the call, Nickelodeon did a nice job helping educate youngsters about pro football and brighten a not-so-exciting playoff game between the Saints and Bears. As for the commentating crew, Rosenthal said that Nickelodeon stars Lex Lumpkin and Gabrielle Nevaeh Green were good company and sweetly genuine despite their scripted material being hit or miss. Meanwhile, Rosenthal praised the work of play-by-play announcer Noah Eagle and analyst Nate Burleson,[177] who according to Rosenthal, managed to keep things light all the while, explaining what was happening in the game and what it meant. Rosenthal also summarized that while the sheer novelty of Nickelodeon's animation and special effects faded, it never vanished and that it was overall, wonderfully goofy.

Former St. Louis Rams quarterback Kurt Warner wrote[178] on Twitter[179] that his 31-year-old son Zach, who suffered a traumatic brain injury at four months old and is legally blind, had never sat and watched a football game with him until Nickelodeon's broadcast of the Saints-Bears game on January 10.

Criticism

The announcement of Nickelodeon broadcasting its first-ever NFL game was not without skepticism and concern, especially in regards to how or if the network would confront the realities[180] of playing such a brutal sport and the risks of sustaining brain trauma for its young audience. During the January 12 broadcast, Christopher Nowinski, co-founder and CEO of the Concussion Legacy Foundation, co-founder of the Boston University CTE Center[181] said on Twitter "That'll get kids killed."[182] in reaction to analyst Nate Burleson comparing New Orleans Saints quarterback Taysom Hill hitting his head to scraping your knee[183] at recess.

Another concern was raised regarding whether or not Nickelodeon's website, NFL Nick Play, which created and targeted printable "pick'em sheets" for children to select winners of that week's NFL games, was appropriate.[184] Critics have argued[185] that something like this is ingraining betting habits at a young age. NFL Nick Play also includes little quizzes on the different positions in football, information on how those positions work, and how the game plays out.

Praveen Nair of the UCSD Guardian said that it was frustrating[186] that the Nickelodeon broadcast cut to the commentators for the couple minutes after Bears wide receiver Anthony Miller was ejected for punching Saints safety C. J. Gardner-Johnson in the face without explaining what was happening on the field.

Shoulder programming

Nickelodeon Takes Over the Super Bowl (2004)

Main article: Super Bowl programming on Nickelodeon

Nickelodeon's first involvement with the National Football League was in 2004. In conjunction with CBS' then upcoming coverage[187] of Super Bowl XXXVIII[188][189] from Houston on February 1, 2004, CBS aired the hour long[190] special Nickelodeon Takes Over the Super Bowl.

Nickelodeon Super Duper Super Bowl Pregame Spectacular (2021)

Nickelodeon also participated in tie-ins for Super Bowl LV,[191] also televised by CBS. Nickelodeon aired a half-hour special,[192] The Nickelodeon Super Duper Super Bowl Pregame Spectacular,[193] which was hosted by Gabrielle Nevaeh Green and Lex Lumpkin.

NFL Slimetime

Main article: NFL Slimetime

On September 10, 2021, ViacomCBS announced that it would air a weekly NFL series on Nickelodeon and Paramount+,[194] NFL Slimetime,[195][196] hosted by Nate Burleson[197] and Dylan Gilmer.[198] It began airing on September 15,[199] and would air Wednesdays at 7 p.m. throughout the NFL season.[200]

References

  1. ^ "CBS Sports and Nickelodeon Team up for NFL Wild Card Game on Nickelodeon, Special Slime-filled Telecast Tailored for Family Fun Airing Sunday, Jan. 10". BusinessWire. December 15, 2020.
  2. ^ Zeglinski, Robert (January 9, 2021). "The Bears on Nickelodeon: A "Nick-i-fied" experience". Windy City Gridiron.
  3. ^ a b c "CBS Sports And Nickelodeon to Deliver Nickelodeon NFL Nickmas Game to Fans of All Ages on Christmas Day" (Press release). Nickelodeon. December 6, 2022. Retrieved December 24, 2022 – via The Futon Critic.
  4. ^ Deitsch, Richard (January 11, 2021). "Expect more Nickelodeon after NFL playoff broadcast 'exceeded every expectation'". The Athletic.
  5. ^ Permar, Hayes (January 17, 2021). "Podcast bonus: NFL on Nickelodeon". KCRW.
  6. ^ Kerr, Jeff (December 23, 2022). "Bill Fagerbakke delighted to play Patrick Star in NFL on Nickelodeon game: 'We don't know what's gonna happen'". CBSSports.com. Retrieved December 26, 2022.
  7. ^ "CBS Sports Gears Up for NFL Wild Card on Nickelodeon With Family-Centric Elements". Sports Video Group. December 18, 2020.
  8. ^ "CBS Sports, Nickelodeon team up to air 'NFL Wild Card Game on Nickelodeon' on Jan. 10". NFL.com. NFL Enterprises, LLC. December 15, 2020. Retrieved February 3, 2021.
  9. ^ Ortiz, Andi (January 15, 2021). "WHY NICKELODEON SHOULD ABSOLUTELY AIR MORE SPORTING EVENTS!". Young Hollywood.
  10. ^ Nash, Brad (January 10, 2021). "The NFL Is Broadcasting A Playoff Game On Nickelodeon, And Twitter Is Having A Field Day". GQ.
  11. ^ Whitcomb, Tom (January 8, 2021). "Nickelodeon and NFL: the collab we didn't know we needed". The Bozho.
  12. ^ Ellington, Rick (January 11, 2021). "Review: How Nickelodeon's NFL Telecast Landed With A Six-Year-Old". Sports Business Daily.
  13. ^ Perine, Aaron (January 4, 2021). "Nickelodeon Fans Are Confused By NFL Wild Card Game Announcement". ComicBook.com.
  14. ^ Hladik, Matt (January 10, 2021). "NFL Fans React To Today's Game On Nickelodeon". The Spin.
  15. ^ Dixon, Jonathan (January 7, 2020). "Why the Saints vs. Bears playoff game is on Nickelodeon". Who Dat Dish.
  16. ^ a b "New NFL Wild Cards Costing CBS, NBC Around $70M". Sports Business Daily. Archived from the original on April 2, 2020. Retrieved April 1, 2020.
  17. ^ a b Steinberg, Brian (March 31, 2020). "CBS, NBC Nab New NFL Wild-Card Games in Expanded Season". Variety. Archived from the original on July 10, 2020. Retrieved July 10, 2020.
  18. ^ "CBS Sports and Nickelodeon to Deliver Holiday Present for NFL Fans of All Ages with Christmas Day Game" (Press release). Nickelodeon. May 10, 2022. Retrieved May 10, 2022 – via The Futon Critic.
  19. ^ "Nickelodeon and CBS Sports Team Up with NFL for the 2023 Season" (Press release). Nickelodeon. May 11, 2023. Retrieved May 12, 2023 – via The Futon Critic.
  20. ^ a b Seitz, Loree (August 1, 2023). "CBS Sports and Nickelodeon to Host Kid-Focused Alternative Super Bowl Telecast". TheWrap. Retrieved August 1, 2023.
  21. ^ "CBS and Viacom Reveal December Merger Date - Mark Your Calendars". November 25, 2019.
  22. ^ "Nickelodeon Content Coming to CBS All Access". The Hollywood Reporter. November 25, 2019. Retrieved December 3, 2019.
  23. ^ "CBS All Access to Add Nickelodeon Children's Programming". November 25, 2019. Retrieved December 3, 2019.
  24. ^ Balderston, Michael (January 21, 2021). "Super Bowl LV to Stream Across Multiple ViacomCBS Platforms". TV Technology.
  25. ^ Kaplan, Daniel (January 11, 2021). "'Modern-day Joe Camel': Did Nickelodeon broadcast gloss over NFL's violence?". The Athletic.
  26. ^ "NFL Adds Playoff Games On Nickelodeon & Peacock As Postseason Expands To 14 Teams". deadline.com. March 31, 2020.
  27. ^ a b "For the kids: Nickelodeon to show wild-card game". ESPN.com. December 15, 2020. Retrieved January 11, 2021.
  28. ^ Klickstein, Mathew (2013-09-24). Slimed!: An Oral History of Nickelodeon's Golden Age. Penguin. ISBN 978-1-101-61409-9.
  29. ^ "Nickelodeon Broadcasts an NFL Playoff Game, Cue the SpongeBob Jokes". TheWrap. January 10, 2021. Retrieved January 12, 2021.
  30. ^ Hayes, Dade (December 15, 2020). "CBS Sports And Nickelodeon Preview Cable Network's NFL Playoff Game Telecast". Deadline. Retrieved January 12, 2021.
  31. ^ Joseph, Andrew (January 10, 2021). "Nickelodeon broadcast had a hilarious reaction to F-bomb dropped during Saints-Bears". USA Today.
  32. ^ McCarriston, Shanna (January 10, 2021). "Nickelodeon NFL playoff broadcast: What to expect for the unique slime and cartoon-filled Wild-Card game". CBS Sports. CBS Interactive, Inc. Retrieved January 10, 2021.
  33. ^ a b Draper, Kevin (January 11, 2021). "Grown-Ups Loved the N.F.L. on Nickelodeon. But What About Children?". The New York Times. ISSN 0362-4331. Retrieved January 12, 2021.
  34. ^ Ourand, John (December 15, 2020). "NFL, Nickelodeon Debuting Kid-Friendly Broadcast For Wild Card Game". Sports Business Daily.
  35. ^ "SpongeBob Comes To Madden 21 In A Very Weird But Cool Collaboration". GameSpot. Retrieved January 11, 2021.
  36. ^ McGrail, Mike (December 20, 2020). "NFL and Nickelodeon Launch Website with Sports Betting-Elements". The Game Haus.
  37. ^ Steinberg, Brian (December 15, 2020). "ViacomCBS Taps SpongeBob SquarePants to Get Kids to Watch NFL". Variety. Retrieved January 12, 2021.
  38. ^ "NFL Star Von Miller Under Criminal Investigation In Colorado". TMZ. Retrieved January 16, 2021.
  39. ^ "Von Miller to host "The SpongeBob SportsPants Countdown Special" prior to NFL wild-card game on Nickelodeon". The Denver Post. December 15, 2020. Retrieved January 11, 2021.
  40. ^ "SpongeBob Prequel Kamp Koral Teases NFL Sunday Sneak Peek". ScreenRant. January 10, 2021. Retrieved January 11, 2021.
  41. ^ Dade Hayes (December 15, 2020). "CBS Sports And Nickelodeon Preview Cable Network's NFL Playoff Game Telecast". Deadline Hollywood. Retrieved December 31, 2020.
  42. ^ Slater, Darryl (January 10, 2021). "NFL playoffs 2021: Cordarrelle Patterson drops F-bomb during Nickelodeon broadcast of Bears-Saints". nj.com.
  43. ^ "cordarrelle patterson on Twitter: "@KillaKen2407 Lol that wasn't me"". Retrieved January 11, 2021.
  44. ^ Bucholtz, Andrew (January 10, 2021). "Mitch Trubisky winning the NVP as Nickelodeon Valuable Player was just the latest odd fan voting moment". Awful Announcing.
  45. ^ "Mitchell Trubisky wins NVP as football fans play joke on Nickelodeon". www.msn.com. Retrieved January 11, 2021.
  46. ^ Heim, Mark (January 10, 2021). "Nickelodeon's Saints-Bears broadcast gives us slime, 'Young Sheldon,' Spongebob and an f-bomb". AL.com.
  47. ^ Epstein, Jori. "New Orleans Saints coach Sean Payton delivers on slime promise to cap off entertaining Nickelodeon broadcast". USA Today. Retrieved January 11, 2021.
  48. ^ Rivera, Joe (January 11, 2021). "Sean Payton keeps Nickelodeon promise, gets slimed after Saints' playoff win over Bears". Sporting News.
  49. ^ Deitsch, Richard (March 18, 2021). "Spoke to CBS Sports chairman Sean McManus tonight". Twitter.
  50. ^ Bucholtz, Andrew (March 18, 2021). "NFL completes network/Amazon rights deals through 2033, bringing in $10 billion per year along the way". Awful Announcing.
  51. ^ "Slime! Best moments from 49ers-Cowboys Nickelodeon broadcast". NBC Sports. January 16, 2022.
  52. ^ Fuster, Jeremy (January 16, 2022). "Nickelodeon's NFL Coverage Is Back and Fans Still Love It". The Wrap.
  53. ^ Salvador, Joseph. "Nickelodeon Broadcast to Return for Wild-Card Weekend". Sports Illustrated. Retrieved September 1, 2021.
  54. ^ Lucia, Joe (December 16, 2021). "Noah Eagle, Nate Burleson, Gabrielle Nevaeh Green will return to call Nickelodeon's NFL Wild Card broadcast". Awful Announcing.
  55. ^ Dachman, Jason (January 14, 2022). "NFL Playoffs 2022: Nickelodeon, CBS Sports Are Back With Slime-Filled Wild Card Game, Real-Time AR Graphics". Sports Video Group News.
  56. ^ Jones, Brian (January 14, 2022). "Noah Eagle and Gabrielle Nevaeh Green Preview 2022 Nickelodeon's NFL Playoff Game (Exclusive)". Pop Culture.
  57. ^ Epstein, Jori (January 14, 2022). "Cowboys stars say they'll let Nickelodeon slime them if they win wild-card playoff game vs. 49ers". USA Today.
  58. ^ AlBaroudi, Wajih (January 12, 2022). "'It's going to be truly special': 2022 NFL Wild Card Game on Nickelodeon announcers dish on Sunday's game". CBS Sports.
  59. ^ Williams, Madison (January 16, 2022). "NFL on Nickelodeon, explained: Why 49ers vs. Cowboys playoff game is on Nick". The Sporting News.
  60. ^ Benjamin, Cody (January 16, 2022). "Cowboys vs. 49ers: What is the Nickelodeon broadcast, TV channel, live stream for Wild Card game". CBS Sports.
  61. ^ Clarke, Mary (January 16, 2022). "The NFL on Nickelodeon broadcast is back for Cowboys-49ers with more slime than ever". USA Today.
  62. ^ The Athletic Staff (January 9, 2022). "NFL playoff schedule: Cardinals-Rams get Monday night game; 49ers-Cowboys Sunday afternoon". The Athletic. Retrieved January 9, 2022.
  63. ^ a b Makuch, Eddie (January 11, 2022). "NFL Playoff Game Is On Nickelodeon This Sunday With SpongeBob Graphics And Slime". GameSpot.
  64. ^ "Madden NFL 22 To Hold Special "Play to LA" Leading To Super Bowl". Bleeding Cool. January 14, 2022. Retrieved January 16, 2022.
  65. ^ "CBS Sports and Nickelodeon Set for NFL Wild Card Game on Nickelodeon on Super Wild Card Weekend When the San Francisco 49ers Face the Dallas Cowboys on Sunday, Jan. 16, at 4:30 p.m. (ET)" (Press release). Nickelodeon. January 10, 2022. Retrieved January 16, 2022 – via The Futon Critic.
  66. ^ Joseph, Andrew (January 16, 2022). "Mics picked up a loud F-bomb during the Nickelodeon broadcast of Niners-Cowboys". USA Today.
  67. ^ Sutelan, Edward (January 16, 2022). "Dak Prescott named NVP by Nickelodeon despite Cowboys' loss to 49ers in wild-card game". Sporting News. Retrieved January 18, 2022.
  68. ^ "2023 NFL schedule release: Chiefs to headline Nickelodeon's special 'Nickmas' game on Christmas Day". CBSSports.com. May 11, 2023. Retrieved August 2, 2023.
  69. ^ Bucholtz, Andrew (May 10, 2022). "CBS' Christmas Day Broncos-Rams game will also feature a full Nickelodeon alternate presentation". Awful Announcing. Retrieved May 11, 2022.
  70. ^ Novak, Chris (December 25, 2023). "Big Claw lifts Andy Reid up during Nickelodeon Nickmas broadcast". Awful Announcing. Retrieved December 27, 2023.
  71. ^ Bucholtz, Andrew (December 25, 2023). "Nickelodeon Nickmas highlights included a Ninja Turtles pizza cannon, slime, and Santa stats". Awful Announcing. Retrieved December 27, 2023.
  72. ^ Bitette, Nicole (December 21, 2023). "ASHLEY KAPLAN ON BRINGING SLIME TO THE NFL". Paramount. Retrieved December 27, 2023.
  73. ^ a b "Nickelodeon and CBS Sports Set for Double Dose of Slime with Telecasts of Super Bowl LVIII and Nickmas Game on Nickelodeon" (Press release). Nickelodeon. December 5, 2023. Retrieved December 5, 2023 – via The Futon Critic.
  74. ^ "Ringing in the Holidays with Nickelodeon's NFL Nickmas Game". Fox Rochester. December 25, 2023. Retrieved December 27, 2023.
  75. ^ "Super Bowl to go kids-centric on Nickelodeon". ESPN.com. August 1, 2023. Retrieved August 2, 2023.
  76. ^ Breech, John (August 1, 2023). "CBS set to unveil Super Bowl's first alternate broadcast, plus predicting winner of every QB battle". CBSSports.com. Retrieved August 2, 2023.
  77. ^ Walrath-Holdridge, Mary (February 12, 2024). "'Never watching it any other way': Internet goes wild for Nickelodeon Super Bowl broadcast". USA Today. Retrieved February 12, 2024.
  78. ^ Mechling, Lauren (February 12, 2024). "Nickelodeon's Super Bowl broadcast: an ingenious, wildly chaotic splash". The Guardian. Retrieved February 12, 2024.
  79. ^ a b c Kerschbaumer, Ken (2024-02-01). "Super Bowl LVIII: Nickeldeon's 'Nickified' Production Kicks Off on Monday". Sports Video Group. Retrieved 2024-02-02.
  80. ^ Morgan, Emmanuel (February 6, 2024). "A Super Bowl Broadcaster With Slime and Swagger". The New York Times. Retrieved February 10, 2024.
  81. ^ Neumann, Sam (February 9, 2024). "Noah Eagle talks tailoring Super Bowl commentary for kids on Nickelodeon". Awful Announcing. Retrieved February 10, 2024.
  82. ^ Neumann, Sam (February 12, 2024). "Nickelodeon's Super Bowl broadcast saw SpongeBob take playful jab at Leonardo DiCaprio's dating history". Awful Announcing. Retrieved February 12, 2024.
  83. ^ Lucia, Joe (February 9, 2024). "Your Super Bowl LVIII broadcast primer". Awful Announcing. Retrieved February 10, 2024.
  84. ^ Steinberg, Brian (2023-08-29). "CBS Faces New Super Bowl Ad Plays Thanks to Nickelodeon Simulcast". Variety. Retrieved 2024-02-02.
  85. ^ Steinberg, Brian (2024-01-29). "Paramount Sees Sell-Out for Nickelodeon Super Bowl Commercials (EXCLUSIVE)". Variety. Retrieved 2024-02-02.
  86. ^ "Slime-time football: Nickelodeon broadcast of Bears-Saints playoff game has NFL fans in stitches". Polk County Itemizer-Observer. January 11, 2021.
  87. ^ Joyce, Greg (January 10, 2021). "Slime-filled NFL playoff game on Nickelodeon is a hit". New York Post.
  88. ^ Ditota, Donna (October 2, 2019). "How Syracuse grad Noah Eagle, at 22, landed the Clippers radio play-by-play gig". syracuse. Retrieved October 3, 2019.
  89. ^ Deitsch, Richard (January 15, 2021). "Broadcaster Noah Eagle on calling the Nickelodeon NFL game and Ryan S. Clark of The Athletic of the NHL". Apple Podcasts.
  90. ^ Alandt, Anthony (January 13, 2021). "Behind one of the faces of the NFL's Nickelodeon game: SU grad Noah Eagle". The Daily Orange.
  91. ^ Traina, Jimmy (January 11, 2021). "CBS Hits Home Run With Nickelodeon Broadcast of NFL Playoff Game: TRAINA THOUGHTS". Sports Illustrated.
  92. ^ Elman, Jake (January 21, 2021). "Noah Eagle, Son of Veteran Announcer Ian Eagle, Has a Bright Broadcasting Future Ahead of Him". Sportscasting.
  93. ^ Hladik, Matt (January 13, 2021). "NFL Fans React To Noah Eagle's Announcing Performance". The Spun.
  94. ^ "Bears-Saints Broadcast on Nickelodeon Draws Rave Reviews From Fans". NBC Chicago. January 10, 2021.
  95. ^ "Noah Eagle details Nickelodeon's broadcast of Bears-Saints on Super Wild Card Weekend". NFL. January 6, 2021.
  96. ^ Marchand, Andrew (January 11, 2021). "Nickelodeon's amazing NFL broadcast isn't the futureNickelodeon's amazing NFL broadcast isn't the future". New York Post.
  97. ^ "CBS to simulcast wild-card game on Nickelodeon". ESPN.com. December 15, 2020.
  98. ^ Guzzi, Alan (January 13, 2021). "Nate Burleson talks about his Nickelodeon NFL telecast". Dan Patrick.
  99. ^ Werner, Barry (January 7, 2021). "NFL reveals Wild-Card Weekend announcers' schedule".
  100. ^ Koons, Zach (January 10, 2021). "Fans Are Loving Nate Burleson's Explanations On Nickelodeon". The Spin.
  101. ^ Kalland, Robby (January 10, 2021). "Nate Burleson Had To Explain How NFL Players Use The Bathroom In A Game On The Nickelodeon Broadcast". Uproxx.
  102. ^ Schwartz, Nate (January 11, 2021). "An NFL playoff game aired on Nickelodeon on Sunday and it was a zany, slimy blast". Deseret News.
  103. ^ McDonald, Scott (January 10, 2021). "Nickelodeon Aims NFL Playoff Broadcast at Youngsters, But True Fans Love It". Newsweek.
  104. ^ "Baker Mayfield Joins Dylan Schefter". 247sports.com. December 25, 2022. Retrieved December 26, 2022.
  105. ^ Mullarkey, Maureen (November 1, 2022). "LI's Dylan Schefter Co-Hosts Nickelodeon's 'NFL Slimetime' Show". Patch.com. Retrieved December 26, 2022.
  106. ^ Dubin, Jared (December 25, 2022). "Baker Mayfield wins Nickelodeon Valuable Player award in Rams' 51-14 laugher vs. Broncos". CBSSports.com. Retrieved December 26, 2022.
  107. ^ "CBS Sports, Nickelodeon To Produce 'NFL Nickmas Game' for Broncos-Rams on Christmas Day". SVG News. December 6, 2022. Retrieved December 26, 2022.
  108. ^ Lucia, Joe (December 6, 2022). "Nickelodeon's Broncos-Rams Christmas Day broadcast will feature commentary from Patrick Star". Awful Announcing. Retrieved December 26, 2022.
  109. ^ Schofield, Mark (December 26, 2022). "Patrick Star calling a Russell Wilson interception sums up Denver's season". SB Nation. Retrieved December 26, 2022.
  110. ^ Dillon, Dak (January 27, 2021). "Nickelodeon brings fun-filled NFL broadcast to air with help of Elevation". NewscastStudio.
  111. ^ Reedy, Joe (December 15, 2020). "SpongeBob, slime, football: Nickelodeon ready for NFL game". ABC News.
  112. ^ Palladino, Tommy (January 13, 2021). "Nickelodeon Injects Broadcast AR Fun into Saints vs. Bears NFL Playoff Game". Next.Reality.news.
  113. ^ Regina, Nick (January 11, 2021). "Nick's Notes: Nickelodeon's NFL broadcast was a blast (for some of the wrong reasons)". SILive.com.
  114. ^ Rosenberg, Adam (January 10, 2021). "Nickelodeon's adorable NFL team-up brings some much-needed delight to Twitter". Mashable.
  115. ^ Barsanti, Sam (January 10, 2021). "Adding SpongeBob SquarePants to football games makes them much more entertaining". AV Club.
  116. ^ "Slime, Spongebob steal show in Nickelodeon's broadcast of Saints-Bears". Sportsnet. January 10, 2021.
  117. ^ McElroy, Wes (January 16, 2021). "McElroy: Nickelodeon NFL broadcast a hit, and a brilliant idea". NewsDumonde.
  118. ^ Walsh, Erin (January 10, 2021). "Nickelodeon's broadcast of Saints-Bears drawing solid reviews". Yardbarker.
  119. ^ Negley, Casandra (January 10, 2021). "Nickelodeon's Saints-Bears broadcast delivers with slime, nostalgia, and fun — despite accidental f-bomb". Yahoo!.
  120. ^ "Slime-time football: Nickelodeon broadcast of Bears-Saints playoff game has NFL fans in stitches". Star Local Media. January 11, 2021.
  121. ^ Zephyr, Alex (January 11, 2021). "NICKELODEON MADE THE BEARS VS. SAINTS GAME A KID-FRIENDLY AFFAIR". Cassius Life.
  122. ^ Alexander, Julia (January 11, 2021). "Nickelodeon aired an NFL game and proved technology can make football way more fun". The Verge.
  123. ^ Rivera, Joe (January 11, 2021). "Nickelodeon's NFL playoff game broadcast featured SpongeBob, emojis and oodles of slime".
  124. ^ Healy, John (January 18, 2021). "David Price wants to see MLB have Nickelodeon broadcast". RADIO.COM.
  125. ^ Homler, Ryan (December 15, 2020). "NFL Wild Card game on Nickelodeon to feature slime, googly eyes". NBC Sports.
  126. ^ Papke, Greg (January 10, 2021). "Twitter loved the bizarre Nickelodeon broadcast of Bears-Saints game". Larry Brown Sports.
  127. ^ Newby, John (January 10, 2021). "NFL on Nickelodeon: Football Fans Rave About Unique Playoff Game Broadcast". Pop Culture.
  128. ^ Henry, Kevin (January 12, 2021). "4 ideas for a Colorado Rockies game if it were on Nickelodeon". Rox Pile.
  129. ^ Draper, Kevin (January 11, 2021). "Grown-Ups Loved the N.F.L. on Nickelodeon. But What About Children?". The New York Times.
  130. ^ Pitts, William (January 11, 2021). "The Nickelodeon NFL Playoff Broadcast Was Weird and Wonderful". Sportscasting.
  131. ^ Zeegers, Madilyn (January 8, 2021). "Is Nickelodeon Really Going to Broadcast an NFL Game?". Sportscasting.com.
  132. ^ Constable, Kate (January 18, 2021). "MLB BROADCASTERS SHARE IDEAS FOR NICKELODEON-STYLE TELECAST". Barrett Sports Media. Archived from the original on January 18, 2021.
  133. ^ Healy, John (January 11, 2021). "Fans absolutely loved Nickelodeon's virtual slime cannons in Saints-Bears game". WWJ NEWSRADIO 950.
  134. ^ Casselberry, Ian (January 10, 2021). "Nickelodeon's NFL Wild Card broadcast was fun, goofy, and needs to be done again". Awful Announcing.
  135. ^ Nesbitt, Andrew (January 10, 2021). "NFL fans quickly fell in love with the goofy Nickelodeon broadcast of Bears-Saints". USA Today.
  136. ^ Rueter, Jeff; Maurer, Pablo; Peck, Brooks (January 13, 2021). "What an MLS match on Nickelodeon might look like". The Athletic.
  137. ^ McClymont, Michael (January 10, 2021). "Nickelodeon brings slime to NFL with kid-friendly Saints-Bears broadcast". The Score.
  138. ^ Pickman, Ben (February 7, 2021). "Nickelodeon Unveils Slime Cannons After Rob Gronkowski's Two First-Half Scores". Sports Illustrated.
  139. ^ Nowak, Jeff (January 8, 2021). "Saints-Bears on Nickelodeon: Here's what to expect from 'slime-filled' wild card broadcast". NOLA.com.
  140. ^ Barnewall, Chris (January 10, 2020). "Nickelodeon's Bears-Saints Broadcast Had Pixelated Halftime Highlights Inspired By 'Minecraft'". Uproxx.
  141. ^ Makuch, Eddie (January 11, 2021). "The Best SpongeBob Memes And More From NFL's Nickelodeon Broadcast". Gamespot.
  142. ^ Parham, Lee (January 17, 2022). "Link Tank: Nickelodeon's NFL Playoff Coverage Is The Real Winner". Den of Geek.
  143. ^ Deitsch, Richard (January 14, 2022). "The Nickelodeon NFL game returns: What to expect from Sunday's alternate 49ers-Cowboys broadcast". The Athletic.
  144. ^ "NFL PLAYOFFS 2022: NICKELODEON, CBS SPORTS ARE BACK WITH SLIME-FILLED WILD CARD GAME, REAL-TIME AR GRAPHICS". 4rfv.com. January 14, 2022.
  145. ^ "Beyond Sports". Beyond Sports.
  146. ^ "Sonic Joins Nickelodeon and the NFL in Cowboys-49ers Game". Sonic Stadium. January 17, 2022.
  147. ^ Oliver, Randy (January 16, 2022). "NFL on Nickelodeon Uses Plankton & Mr. Krabs To Describe The Cowboys-49ers Rivalry". Daily Snark.
  148. ^ Rigdon, Jake (January 16, 2022). "NFL on Nickelodeon featured an adorable ManningCast parody". Awful Announcing.
  149. ^ Tom Friend (December 22, 2022). "CBS Sports, Nickelodeon Reprising 'NFL Nickmas Game' for Broncos-Rams Featuring Augmented Reality". SportTechie. Retrieved December 24, 2022.
  150. ^ Ricketson, Teddy (December 25, 2022). "Rob Gronkowski back in the NFL as a rules elf [VIDEO]". Draft Kings Nation. Retrieved December 26, 2022.
  151. ^ Keeley, Sean (February 11, 2024). "CBS's Super Bowl LVIII scorebug garners very mixed reactions". Awful Announcing. Retrieved February 11, 2024.
  152. ^ Bucholtz, Andrew (February 12, 2024). "Nickelodeon's Super Bowl alternate broadcast was a fun SpongeBob-led trip to Bikini Bottom". Awful Announcing. Retrieved February 12, 2024.
  153. ^ Jones, Rhys (February 12, 2024). "Dora the Explorer explains NFL rules on Super Bowl's Nickelodeon broadcast". The Independent. Retrieved February 12, 2024.
  154. ^ Deitsch, Richard (January 12, 2021). "More than 2 million watched the NFL on Nickelodeon". Twitter.
  155. ^ Bridge, Gavin (March 1, 2021). "What to Expect From NFL Rights Renewals". Yahoo.
  156. ^ McKeone, Liam (January 12, 2021). "CBS Ratings For Saints-Bears Get Small Boost From Nickelodeon Viewers". The Big Lead.
  157. ^ Hodson, Joshua (January 12, 2021). "Gen Z Half As Likely To Watch Sports Compared To Millennials, Nickelodeon NFL Broadcast Labelled A Hit". Ministry of Sport.
  158. ^ "CBS SPORTS AND NICKELODEON'S SUNDAY NFL WILD CARD GAME DELIVERS FOR FANS OF ALL AGES". ViacomCBS Press Express. January 12, 2021.
  159. ^ Fenn, James (January 20, 2021). "NFL and Fifa show creative bravery in times of crisis". Sports Business.
  160. ^ Young, Jabari (January 12, 2021). "NFL's playoff openers see solid ratings, Nickelodeon's game draws 2 million viewers". CNBC.
  161. ^ Ringgold, Buck (January 10, 2021). "Why I'm watching the New Orleans Saints on Nickelodeon today, instead of CBS". Southwest Times Record.
  162. ^ Porter, Rick (January 12, 2021). "NFL Wild Card Weekend Hits Multiyear Ratings Low". The Hollywood Reporter.
  163. ^ Mitch Metcalf (January 19, 2022). "Sunday 1.16.2022 Top 150 Cable Originals & Network Finals". Showbuzz Daily. Retrieved January 19, 2022.
  164. ^ Porter, Rick (January 19, 2022). "TV Ratings: NFL Wild Card Games, 'Yellowjackets' Finale Score". The Hollywood Reporter. Retrieved January 19, 2022.
  165. ^ Mitch Salem (December 28, 2022). "Sunday 12.25.2022 Top 150 Cable Originals & Network Finals". Showbuzz Daily. Retrieved December 28, 2022.
  166. ^ "01/02/23: Hallmark Movies & Mysteries Picks Up "Drop Dead Diva"". Cynopsis Media. January 2, 2023. Retrieved January 3, 2023.
  167. ^ Paulsen (December 28, 2022). "Christmas Eve Eagles-Cowboys tops holiday weekend". Sports Media Watch. Retrieved December 28, 2022.
  168. ^ "Nick NFL Single". USTVDB. Retrieved January 1, 2024.
  169. ^ Andrew Bucholtz (December 26, 2023). "Raiders-Chiefs, with lots of Taylor Swift shots, drew NFL's best Christmas rating since…1989". Awful Announcing. Retrieved December 26, 2023.
  170. ^ Brad Adgate (February 13, 2024). "The Audience For Super Bowl LVIII Grew By All Measurement Providers". Forbes. Retrieved February 13, 2024.
  171. ^ "Super Bowl LVIII Draws 123.7 Million Average Viewers, Largest TV Audience on Record" (Press release). Nielsen. February 13, 2024. Retrieved February 13, 2024.
  172. ^ "CBS Sports' Presentation of Super Bowl LVIII is Most-Watched Telecast in History with 123.4 Million Viewers Across Platforms" (Press release). CBS Sports. February 12, 2024. Retrieved February 13, 2024 – via Paramount Press Express.
  173. ^ Young, Jabari (March 1, 2021). "Soccer, basketball and football are the future of sports for Generation Alpha, survey finds". CNBC.
  174. ^ Stevenson, Stefan (January 10, 2021). "'Slime time in New Orleans'. The best moments and reaction to NFL on Nickelodeon". Fort Worth Star-Telegram.
  175. ^ Rosenthal, Phil (January 11, 2021). "Winners and losers from the Chicago Bears' playoff loss, including Nickelodeon's wonderfully goofy telecast and Mitch Trubisky's NVP honors". Chicago Tribune.
  176. ^ Agrest, Jeff (January 7, 2021). "Nickelodeon broadcast of Bears-Saints wild-card game will be like nothing you've seen". Chicago Sun-Times.
  177. ^ Elman, Jake (January 12, 2021). "Who Is Nate Burleson and Why Is He Calling the NFL's Nickelodeon Wild-Card Broadcast?". Sportscasting.
  178. ^ Miller, Corey (January 10, 2021). "'He's never watched a football game with me until now' - Kurt Warner shares sweet experience with son". KDSK.
  179. ^ "Kurt Warner on Twitter: "My son loves @Nickelodeon but has never sat and watched a football game with me UNTIL today... I appreciate Nick introducing our kids to the game in a fun & entertaining way!!". Retrieved January 10, 2021.
  180. ^ Nevins, Jake (February 7, 2022). "Slime and SpongeBob Can't Fix the NFL's Image Problem". The Atlantic. Retrieved February 21, 2022.
  181. ^ "Campus and Alumni News - Head Games" (PDF). No. Summer 2010. Boston University School of Medicine. Retrieved 8 May 2020.
  182. ^ Korman, Chris (January 11, 2021). "The Nickelodeon NFL broadcast was fun, but don't be slimed into missing the real point". USA Today.
  183. ^ Solé, Elise (January 13, 2021). "The NFL and Nickelodeon made football kid-friendly. In light of concussions, is that wise?". Yahoo!.
  184. ^ Amato, Matt (December 19, 2020). "What is Nickelodeon's NFL Play, and is it Appropriate?". Lineups.
  185. ^ Waters, Matthew (December 18, 2021). "NFL, NICKELODEON LAUNCH KIDS SITE WITH SPORTS BETTING-LIKE ELEMENTS". Legal Sports Report.
  186. ^ Nair, Praveen (January 17, 2021). "Nickelodeon's NFL Broadcast Was Fun, But Is it the Future?". UCSD Guardian.
  187. ^ "Super Bowl XXXVIII - Viacom CBS Press Express". Viacom CBS Press Express. November 30, 2003.
  188. ^ Catlin, Roger (January 31, 2004). "IT'S SUPER BOWL ETERNITY". The Hartford Courant.
  189. ^ Parsons, Christine (February 11, 2004). "Fallout from Breastgate / Is Nickelodeon marketing MTV to kids?". SF Gate.
  190. ^ Raney, Arthur A.; Bryant, Jennings (4 March 2009). Handbook of Sports and Media. p. 88. ISBN 9781135257347.
  191. ^ Marrongelli, Rocco (February 4, 2021). "Nickelodeon Pre-Game Show Plans to "Nick-ify" Super Bowl LV". The Toy Insider.
  192. ^ Balderston, Michael (February 3, 2021). "Nickelodeon to Produce Kid-Focused Super Bowl Pregame Show". TV Technology.
  193. ^ "Nickelodeon and CBS Sports Present "Nick-ified" Super Bowl Content With Special Pregame Show on Nick, Family-Friendly Elements in the CBS Broadcast, and Digital Highlights". Business Wire.
  194. ^ Cohen, Andrew (September 13, 2021). "NFL to Launch Weekly Kid-Centric Highlight Show on Nickelodeon". SPORTTECHIE.
  195. ^ "NFL Slimetime - Official TV Series - Nick". Nick.com.
  196. ^ "NFL Slimetime". TVTango.com.
  197. ^ Ellenport, Craig (December 16, 2021). "Nate Burleson's Fantasy Futility Alive and Well on Nickelodeon". Sports Illustrated.
  198. ^ Steinberg, Brian (September 10, 2021). "CBS Sports, Nickelodeon Team Up on 'NFL Slimetime,' New Wild Card Broadcast". Variety.
  199. ^ Hayes, Dade (September 10, 2021). "NFL Reteams With Nickelodeon, CBS Sports For Playoff Game Telecast, Weekly Co-Branded Series". Deadline.
  200. ^ "Nate Burleson will host a weekly NFL series on Nickelodeon". Awful Announcing. September 10, 2021. Retrieved September 10, 2021.