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Orbitera
Company typeSubsidiary
IndustrySaaS, Cloud computing
Founded2012 Edit this on Wikidata
FoundersBrian Singer, Firas Bushnaq
Headquarters
Mountain View, California
Key people
Marcin Kurc (CEO)
ParentGoogle[1]
Websitewww.orbitera.com

Orbitera is an American cloud services provider. A subsidiary of Google, the company develops and sells an e-commerce platform that automates billing and ordering processes for cloud marketplaces.[2]

History

Orbitera was founded in 2012, by Brian Singer and Firas Bushnaq after Brian found challenges associated with selling software at tech companies where he had previously worked.[3][4] The company initially raised $2 million in seed funding from Resolute Ventures and Double M Partners. By 2016, the company's platform was used by Adobe Systems, Red Hat and Avnet among others.[5][6] That same year, the company was acquired by Google. As a result of the deal, the company became part of Google Cloud Platform.[7] In 2018, Orbitera partnered with the mobile device management provider MobileIron to develop a store for cloud-based software.[8]

Products

Since its inception, Orbitera's e-commerce platform supports multi-cloud commerce.[9][10] The platform handles billing processes when buying and selling cloud-based services, automates the building of online marketplaces and bundled cloud services, and enables product trials through test drives.[11] The company's 2018 partnership with MobileIron will enable clients to sell groups of services by customer segment, allow for customized branding, offer streamlined billing, and support data, voice, and third-party cloud services.[12]

References

  1. ^ "Company Overview of Orbitera Inc". Bloomberg.
  2. ^ Mark Bergen (August 8, 2016). "Google Keeps Buying Cloud Companies to Take on Amazon's AWS". Recode.
  3. ^ Meghan Ottolini (March 31, 2016). "Orbitera Focused On Enabling 'The Cross-Cloud Experience'". CRN.
  4. ^ Gina Hall (August 8, 2016). "Google steps up its cloud game with Orbitera acquisition". BizJournals.
  5. ^ Ingrid Lunden (August 8, 2016). "Google Buys Orbitera, a Platform For Cloud Marketplaces, For $100M+". TechCrunch.
  6. ^ Sushri Sahu (August 9, 2016). "Google Eyes 'Multi-Cloud' Approach With Orbitera Acquisition". Techseen.
  7. ^ Matt Weinberger (August 8, 2016). "Google Just Bought a Startup For Over $100 Million to Catch Up With Microsoft in the Cloud Wars". Business Insider.
  8. ^ "Google Follows in AWS' Footsteps with New Digital Store". 31 January 2018.
  9. ^ "Google's Acquisition of Orbitera: Concerning or Not?". Parqantix.
  10. ^ "Why Google Just Bought This Hot E-Commerce Startup". Fortune.
  11. ^ "The 20 Coolest Cloud Platform and Development Vendors of the 2016 Cloud 100". CRN. 3 February 2016.
  12. ^ "Google is Launching a New Digital Store to Sell Cloud-Based Software". TechCrunch. 30 January 2018.
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