|Broadcast area||Huntington metro area|
|Branding||106.3 The Brew|
|WBVB, WKEE-FM, WIRO, WZWB, WTCR-FM, WVHU, WZZW|
First air date
|October 1, 1980|
Former call signs
|HAAT||338 meters (1,109 ft)|
WAMX (106.3 FM, "106.3 The Brew") is a classic rock radio station licensed to Milton, West Virginia, serving the Huntington metro area. Owned by iHeartMedia, Inc., WAMX is the local affiliate for John Boy and Billy. The WAMX studios are located in Huntington, while the station transmitter resides near Ona. In addition to a standard analog transmission, WAMX is available online via iHeartRadio.
The station began broadcasting on October 1, 1980, under the callsign WAEZ-FM.
In May 1985, the station changed to an easy listening format.
Circa 1990, the format switched to oldies encompassing the 50s, 60s, and 70s. Principal on air personalities included Dave Z (Carlisle) in the morning, Jack O'Shea in the afternoon, and Brian "Doc of Rock" Atkins in the evening.
in the autumn of 1991, WAEZ switched to the Oldies Radio/"Good Time Rock 'n Roll" satellite feed furnished by the Satellite Music Network. However, O'Shea was allowed to maintain his weekday afternoon slot from 2 to 6 PM and Atkins stayed on as the News Director in the mornings giving the newscast at the top of the hour during the Zippo in the Morning feed.
in late 1993, the call letters were changed to WZZW. Shortly thereafter in early 1994, the format was switched to a rock format provided by satellite.
in 1997, the call letters were changed to WAMX (resurrecting the call letters once used by WRVC in the 70s}, the tag became "X-106.3", and the format was changed to progressive rock.
Syndicated talk show Rover's Morning Glory has added two new affiliates with the addition of Rock WKGB/Binghamton and Classic Rock WAMX/Huntington.