Black Entertainment Television LLC
BET Networks
FormerlyBET Holdings Inc. (1983–2001)
Company typeSubsidiary
Founded1983; 41 years ago (1983)
FounderRobert L. Johnson
Key people
ProductsPay television, television production
OwnerParamount Global
Number of employees
ParentCBS Entertainment Group

Black Entertainment Television LLC, doing business as BET Networks, is an American entertainment company that oversees the company's premium cable television channels, including its flagship service BET. It is a subsidiary of media conglomerate Paramount Global under its CBS Entertainment Group unit.



In 1980, Robert L. Johnson, who left his position as a cable lobbyist; established his own cable network called Black Entertainment Television; and it was originally a block on the Madison Square Garden Sports Network (later renamed to USA Network), until it became a separate channel in 1983.[1]

In 1991, the network became the first black–controlled TV company to be listed on the New York Stock Exchange.[2]

Starting in the late 1990s, the network expanded with the launch of digital cable networks: BET on Jazz (later known as BET Jazz. BET J, Centric, and BET Her), created originally to showcase jazz music–related programming, especially that of black jazz musicians; in 1998, it entered into a joint venture with Starz[3] (then–owned by John Malone's Liberty Media) to launch a multiplex service of the premium channel featuring African American–oriented movies called BET Movies: Starz! 3 (later renamed Black Starz after BET dropped out of the venture following its purchase by Viacom, then–owner of Starz rival Showtime, and now known as Starz InBlack).


In 2000, Viacom announced plans to purchase BET Holdings Inc. for more than $2.3 billion.[4] The deal closed in 2001, with BET Holdings' networks becoming part of MTV Networks; but was eventually placed under BET Networks.

In 2005, Robert Johnson retired as CEO, and was replaced with Debra L. Lee. Around the same time, Viacom was looking into splitting into two entities following multiple issues surrounding the company; which was eventually become upheld on December 31, 2005, with the new Viacom being created as the new parent of MTV Networks, BET Networks, Paramount Pictures, and Famous Music (later sold to Sony Music in 2007); and CBS Corporation (the legal successor to the original Viacom), gaining CBS, Paramount Television, UPN, CBS Radio, and Paramount Parks (later sold to Cedar Fair in 2007).

By 2007, the network had launched two more music–oriented networks, BET Hip–Hop and BET Gospel. BET also launched a batch of original programming by this time, including reality shows Baldwin Hills and Hell Date, competition show Sunday Best, and town hall–style discussion show Hip Hop vs. America.[5] BET's president of entertainment Reginald Hudlin resigned from the network on September 11, 2008. He was then replaced by Stephen Hill, who is also executive vice president of music programming and talent.[6] BET announced in March 2010 that Ed Gordon would return to the network to host "a variety of news programs and specials".[7]

In 2015, it gained editorial control of VH1 Soul & MTV Jams respectively, renaming it under the BET brand, while downplaying modern hip-hop music on BET Hip-Hop due to the control of MTV Jams, effectively becoming an archival Hip-Hop music channel.

In March 2017, president of programming Stephen Hill and executive vice president of original programming Zola Mashariki both stepped down. Connie Orlando, senior vice president of Specials, Music Programming, and News, was named the interim president of programming.[8]

In July 2017, Viacom signed new film and television development deals with Tyler Perry following the expiration of his existing pact with Discovery, Inc. in 2019. As part of this deal, Perry would produce The Oval and Sistas for BET and co–own the network's newly launched streaming service, BET+.[9]

After Viacom re-merged with CBS to form what is now Paramount Global, BET was transferred from the Paramount Media Networks division to CBS Entertainment Group under the oversight of the latter's president, George Cheeks.[10]

Cable channels owned by BET Networks

Year in parentheses denotes when channel was created.


  1. ^ Channel was originally BET on Jazz, BET Jazz, BET J, & Centric.
  2. ^ a b Channel originally had the MTV branding, and was part of the MTV group of Viacom Media Networks.


  1. ^ "Corporate Fact Sheet". BET Networks. Archived from the original on September 12, 2008. Retrieved 2008-09-12.
  2. ^ Johnson, Robert; Dumaine, Brian (2002-10-01). "The Market Nobody Wanted". Fortune Small Business. Retrieved 2008-09-08.
  3. ^ "888Starz | Customer Service | Support". 2022-06-06. Retrieved 2022-07-04.
  4. ^ "Viacom buys BET for $2.3B in stock – Nov. 3, 2000". Retrieved 2021-03-19.
  5. ^ Deggans, Eric (July 24, 2007). "BET diversifies with confidence". St. Petersburg Times. Retrieved December 30, 2010.
  6. ^ Wiltz, Teresa; Farhi, Paul (2008-09-12). "BET President Resigns". The Washington Post. p. C7. Retrieved 2008-09-12.
  7. ^ Bland, Bridget (March 8, 2010). "Ed Gordon: Returning to BET News". Black Voices. AOL. Archived from the original on December 17, 2010. Retrieved July 2, 2010.
  8. ^ Hipes, Patrick (2017-03-29). "BET Programming Shakeup: President Stephen Hill & EVP Zola Mashariki Exit". Deadline. Retrieved 2017-07-27.
  9. ^ Andreeva, Nellie (2017-07-14). "Tyler Perry Inks Mega Film & Television Deal With Viacom". Deadline. Retrieved 2018-11-20.
  10. ^ Andreeva, Nellie (2022-11-09). "VH1 Shifts From Paramount Media Networks To BET Media Group Under Scott Mills". Deadline. Retrieved 2023-02-25.